Web3 Marketing Manager

4 weeks ago

Lahore, Punjab, Pakistan InvoZone Full time

Apply before February 08, 2025 | Total Positions : 1

Key Responsibilities:

  • Develop and execute a comprehensive marketing strategy to position the company as a leader in Web3 and game development services.
  • Identify and target key market segments, including blockchain startups, gaming studios, and enterprises seeking decentralized solutions.
  • Brand Management:
    • Build and enhance the company's brand presence across online and offline channels.
    • Ensure consistency in messaging, visuals, and tone of voice across all marketing assets.
  • Digital Marketing:
    • Manage and optimize digital marketing campaigns, including SEO, SEM, content marketing, email marketing, and paid ads.
    • Leverage Web3-native platforms (e.g., Discord, Telegram, Twitter) and traditional channels (e.g., LinkedIn, YouTube) to engage with target audiences.
  • Content Creation & Management:
    • Oversee the development of high-quality content, including blogs, whitepapers, case studies, videos, and social media posts that align with the company's expertise.
    • Collaborate with content writers, designers, and developers to deliver engaging and educational content.
  • Event Marketing:
    • Plan and execute marketing initiatives for industry events, webinars, hackathons, and trade shows.
    • Represent the company at conferences and networking events to establish partnerships and generate leads.
  • Lead Generation & CRM:
    • Develop lead-generation campaigns to drive qualified leads to the sales team.
    • Implement and manage CRM tools to track and nurture leads through the sales funnel.
  • Market Research:
    • Stay up-to-date with industry trends in blockchain, Web3, and gaming to identify new opportunities and competitive insights.
    • Provide regular market analysis reports to inform business decisions.
  • Partnership Development:
    • Identify and cultivate partnerships with influencers, thought leaders, and industry organizations to amplify marketing reach.
    • Collaborate with blockchain networks, gaming platforms, and other Web3 ecosystem partners.
  • Performance Analysis:
    • Monitor and report on the performance of marketing initiatives, using analytics tools to measure ROI and optimize strategies.
    • Provide actionable insights to improve future campaigns and achieve KPIs.

Qualifications:

  • Experience:
    • 5+ years of experience in marketing, with at least 2 years in the Web3, blockchain, or gaming industry.
    • Proven experience in driving lead generation and achieving growth targets.
  • Education:
    • Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree is a plus).
  • Technical Skills:
    • Strong understanding of Web3 technologies, blockchain ecosystems, and game development processes.
    • Proficiency in marketing tools (e.g., HubSpot, Google Analytics, SEMrush) and CRM platforms.
  • Soft Skills:
    • Excellent communication and interpersonal skills.
    • Creative thinker with strong problem-solving abilities.
    • Ability to manage multiple projects and meet tight deadlines.
The Perks and Benefits We Offer

Culture. Teamwork. Innovation We're here to help you take big steps, try new things, and create chances to grow in your career.

Make the most of your vacations, efficiently manage personal responsibilities, or simply unwind with the benefit of your annual quota of paid leaves.

Child Education Support

InvoZone plays a crucial part in enhancing your children's education quality, actively supporting their learning journey and overall growth.

Prioritizing your well-being is our concern. Stay committed to your fitness journey and lead in the game of life. Your energy drives your achievements.

Provident Fund

Imagine a retirement life without worries. Let's collaborate to secure your financial future. Together, we'll build wealth for lasting peace of mind.

Training Fund

We empower our team to pursue certifications, channelizing their journey to attain greater achievements & excellence. Your success is our motivation

Growing And Dynamic Team

A team that's continuously growing creates a rich environment for learning, ensuring countless opportunities for personal and professional development.

Medical Coverage

Our company offers comprehensive In-Patient/Out-Patient coverage. While essential, we hope you stay healthy, hoping this perk remains untouched

Flexible Timings

Can't make it by 9 a.m.? No problem Join us whenever you can and experience our enriched culture while enjoying a flexible work environment.

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