Lead Generation Specialist

2 days ago

Islamabad, Islamabad, Pakistan O3 Interfaces Full time

Direct message the job poster from O3 Interfaces

Building a B2B SaaS brand | Performance Marketing | Marketing Strategist | Brand Development | Growth Marketer

Requirements:

  • Experience: Minimum 1 year of hands-on experience in lead generation, preferably in a B2B environment.
  • Tool Proficiency: Practical experience using lead sourcing and outreach tools like Apollo, Skrapp, GrowMeOrganic, and LinkedIn Sales Navigator.
  • Email Marketing Knowledge: Basic understanding of mass email marketing processes and tools, particularly Salesforce or similar platforms.
  • CRM Familiarity: Working knowledge of CRM systems for lead management, tracking, and reporting.
  • Communication Skills: Strong written and verbal communication skills for effective outreach and professional interactions.
  • Analytical Mindset: Ability to analyze lead data and outreach performance to optimize future campaigns.
  • Self-Motivated & Organized: Capable of working independently, managing time efficiently, and meeting deadlines in a fast-paced environment.
  • Attention to Detail: Strong organizational skills with a keen eye for detail in data management and prospecting.

Key Responsibilities:

  • Lead Research & Sourcing: Identify and gather potential B2B leads using platforms like Apollo, Skrapp, GrowMeOrganic, and LinkedIn Sales Navigator.
  • Outreach Management: Execute targeted outreach campaigns via email and LinkedIn to engage potential leads and initiate business conversations.
  • CRM Data Management: Maintain accurate and up-to-date records of leads, outreach activities, and follow-ups within the CRM system.
  • Email Campaign Support: Assist in setting up and managing mass email campaigns using Salesforce, ensuring deliverability and audience targeting.
  • Lead Qualification: Evaluate leads based on predefined criteria to ensure relevance and potential fit before passing them on to the sales team.
  • Reporting & Analysis: Track, analyze, and report on lead generation metrics and outreach performance to optimize future campaigns.
  • Market Research: Stay updated on industry trends, competitor activities, and market dynamics to identify new lead opportunities.
  • Time & Task Management: Manage daily tasks, outreach targets, and deadlines efficiently in a fast-paced environment with minimal supervision.
Seniority level
  • Seniority levelEntry level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales

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