Email Marketing Executive

12 hours ago


Lahore, Punjab, Pakistan BillionIdeas Full time
Email Marketing Executive Opportunity

We are seeking a highly motivated Email Marketing Executive to develop and execute compelling email campaigns, driving results through B2B marketing strategies.

Key Responsibilities:
  1. Design, implement, and manage email marketing campaigns from concept to execution, aligning with business objectives.
  2. Develop strategies for lead generation and automation to enhance B2B outreach and foster client relationships.
  3. Execute A/B testing to optimize email subject lines, body content, and CTAs for higher engagement.
  4. Ensure emails pass spam filters and improve email deliverability using best practices such as inbox warming, IP rotation, and dedicated email protocols.
  5. Analyze open rates, click-through rates, and conversion data to continually improve campaigns.
  6. Handle email list segmentation and data management to effectively target the right audience.
  7. Develop workflows for lead management and collaborate with sales teams to convert leads into customers.
Required Skills and Experience:
  1. Proven experience in B2B email marketing, particularly in lead gen and automation.
  2. Expertise with popular email platforms such as Mailchimp, Aweber, HubSpot, and SendGrid.
  3. Solid understanding of CRM tools like Salesforce, Zoho, and HubSpot for managing customer data and campaign analytics.
  4. Familiarity with email verification tools (e.g., NeverBounce, BriteVerify) for ensuring clean, valid email lists.
  5. Experience with project management tools like Trello, Asana, or Monday.com.
  6. Strong command of analytics tools such as Google Analytics, Google Tag Manager, and heatmaps to track campaign performance.
About Billion Ideas:

A dynamic, fast-paced environment focused on growth and innovation.

The opportunity to develop and execute strategies that directly impact the success of the business.



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