Email Marketing Executive

4 weeks ago

Lahore, Punjab, Pakistan CureMD Full time
Job Overview:

We are looking for a skilled and detail-oriented Email Marketing Executive to join our team. In this role, you will design, execute, and optimize email campaigns that engage our audience and drive measurable results. With your prior experience and knowledge of email marketing tools, you'll play a key role in crafting effective communication strategies and ensuring their success.

Job Responsibilities:
  • Plan, create, and manage email marketing campaigns, including newsletters, promotional emails, and lifecycle campaigns.
  • Use email marketing tools (e.g., Active Campaign, Sales Force, HubSpot, or similar) to set up and automate campaigns.
  • Write engaging email copies, design layouts, and ensure visuals align with brand guidelines.
  • Segment email lists based on customer behavior, preferences, and demographics for targeted campaigns.
  • Build email lists using different tools and methods.
  • Conduct A/B testing on subject lines, content, and designs to improve open and click-through rates.
  • Build advanced workflows and nurture sequences to personalize and automate email responses.
  • Monitor email campaign performance and prepare detailed reports on key metrics (e.g., open rates, CTR, conversions).
  • Ensure compliance with email marketing laws (e.g., CAN-SPAM, GDPR).
  • Collaborate with content, design, and marketing teams to ensure cohesive messaging across campaigns.
  • Stay updated on industry trends, tools, and best practices to enhance campaign performance.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 2+ years of experience in email marketing or digital marketing.
  • Proficiency in email marketing platforms (e.g., Mailchimp, Klaviyo, HubSpot).
  • Strong understanding of email best practices, deliverability, and list management.
  • Excellent copywriting and editing skills with a keen eye for detail.
  • Analytical mindset with experience using tools like Google Analytics to track performance.
  • Familiarity with HTML/CSS for basic email template modifications is a plus.
  • Strong organizational skills and ability to manage multiple campaigns simultaneously.

Compensation and Benefits:

Financial:
  • Competitive salary and bi-annual bonus.
  • Fast track and uncapped career growth for high performers.
  • Company-sponsored vehicle financing (car and bike).
  • Interest-free loans.
  • Provident Fund: CureMD matches up to 8% of your base salary.

Health and Wellness:
  • In-house clinic with certified male and female doctors and 24/7 telemedicine service.
  • Hospital treatment monitoring by company doctors.
  • Comprehensive health coverage for your immediate family (outpatient, inpatient, maternity, and parents' inpatient).
  • Exclusive health benefits and discounts at top-class clinics and labs.

???? Supportive Workplace:
  • Pick-up and drop-off services for female employees.
  • In-house daycare facility.
  • In-house gym and recreational area to unwind.

Continued Learning:
  • Company-sponsored trainings, workshops, development programs, and retreats.
  • Paid specialized trainings/certifications.

The Difference You'll Make:

At CureMD, every role, whether senior or junior, plays a pivotal part in transforming healthcare. By joining our innovative team, you'll contribute to groundbreaking technology that directly impacts patient care, enhances healthcare efficiency, and saves lives globally. Your skills and passion will drive meaningful change, helping us deliver solutions that support healthcare professionals in critical, real-time settings. Together, we're not just advancing technology — we're making a tangible difference in people's lives. Together, let's save lives.
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