
Business Development Executive
4 weeks ago
Responsibilities
- Identify, prospect, and qualify high-potential leads through email, phone, LinkedIn, and other channels
- Develop targeted outreach campaigns tailored to ICPs across key verticals and regions
- Manage and optimize sequencing tools (e.g., Instantly, Lemlist, Smartlead) to drive scalable outreach
- Conduct initial discovery calls to assess BANT-fit and set appointments for Account Executives
- Collaborate with marketing to refine messaging, lead scoring, and content strategy
- Maintain accurate lead and activity data in the CRM (e.g., HubSpot, Salesforce)
- Share insights on lead quality, objections, and market trends with leadership and marketing
- Assist in onboarding and mentoring new SDRs, sharing best practices and scripts
- Continuously test and improve outreach cadences, subject lines, and email content
- Meet and exceed monthly KPIs including qualified meetings, replies, and pipeline value
Requirements
- 2-4 years of experience in outbound B2B sales or lead generation, preferably in SaaS or technology
- Proven track record of exceeding SDR/BDR targets
- Strong written and verbal communication skills
- Experience with outbound sales tools such as sequencing platforms, LinkedIn Sales Navigator, and CRM systems
- Understanding of BANT or MEDDIC qualification frameworks
- Highly organized with strong time management and prioritization skills
- Comfortable working in a fast-paced, target-driven environment
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