
LinkedIn Lead Generation Specialist
4 weeks ago
Key Responsibilities:
- Leverage LinkedIn Sales Navigator and other tools to identify, research, and target high-potential prospects.
- Write and deliver tailored proposals, pitches, and outreach messages that align with the company's branding and resonate with target audiences.
- Build and maintain strong professional connections through personalized messaging, content sharing, and active engagement on LinkedIn.
- Develop comprehensive lead lists based on Ideal Customer Profiles (ICPs) and market research.
- Execute structured follow-up strategies to nurture leads and convert prospects into qualified opportunities.
- Collaborate with sales and marketing teams to align lead generation and branding efforts with overall business goals.
- Track and analyze the effectiveness of lead generation activities, including response rates, conversion rates, and pipeline metrics.
- Create and implement branding strategies to enhance the company's online presence and thought leadership on LinkedIn.
- Stay current with LinkedIn's features, best practices, and trends to continuously optimize lead generation efforts.
- Document and share best practices for outreach, follow-ups, and lead management.
Qualifications:
- Experience: 2 to 3 years in LinkedIn B2B lead generation or a related role with a focus on proposals, branding, and connection building.
- Skills:
- Strong experience in writing proposals and pitch decks tailored to diverse client needs.
- Proven ability to craft engaging outreach messages and follow-up strategies that drive results.
- Expertise in building and managing targeted lead lists using LinkedIn Sales Navigator and tools like Lead411.
- Knowledge of branding principles and content strategies for LinkedIn.
- Proficiency with CRM platforms like Salesforce, HubSpot, or Zoho for lead tracking and follow-ups.
- Strong research skills to identify and qualify leads effectively.
- Excellent verbal and written communication skills.
- Strong interpersonal skills for building and nurturing professional relationships.
- Analytical mindset to measure and improve lead generation activities.
- Self-motivated, organized, and able to manage multiple campaigns simultaneously.
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