Brand Specialist

3 weeks ago


Wah Cantonment, Pakistan LINRCO Pakistan Full time

The Brand Specialist is responsible for developing and implementing effective branding strategies to enhance the company's reputation and visibility in the market. This role involves collaborating with various teams to ensure consistency in messaging and brand image across all marketing channels.

Please note: This is a full-time on-site role located in Kohistan Enclave, Wah Cantt.

Key Responsibilities/Duties:
  • Develop branding strategies that align with the company's overall goals and objectives.
  • Ensure brand consistency across all marketing initiatives and communications.
  • Collaborate with the marketing team to create compelling marketing campaigns.
  • Conduct market research to identify opportunities for brand enhancement.
  • Monitor and analyze market trends and competitor activities to identify potential threats and opportunities.
  • Develop brand guidelines and ensure they are implemented across all touchpoints.
  • Measure and report on the effectiveness of branding strategies.
  • Recommend and implement strategies for brand growth and expansion.
  • Gather customer feedback and data to improve branding.
Job Requirements:
  • Bachelor's degree in Marketing, Communication, or related field.
  • Proven experience as a Brand Specialist, Marketing Specialist, or similar role.
  • Minimum 03 years of experience in relevant field.
  • Strong understanding of branding principles and best practices.
  • Excellent communication and collaboration skills.
  • Ability to think creatively and strategically.
  • Strong analytical and problem-solving skills.
  • Knowledge of market research and data analysis.

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