Growth Marketing Manager

3 weeks ago

Lahore, Punjab, Pakistan Software Finder Careers Full time
Join to apply for the Growth Marketing Manager role at Software Finder Careers

We are seeking a highly motivated and data-driven Product Growth Manager to join our team. This role is critical in driving the growth of our products through well-curated acquisition and retention strategies. The ideal candidate will be analytically savvy, creative, and experimental, with a strong background in product management within the SaaS industry.

Key Responsibilities
  • Develop and execute innovative growth strategies to increase customer acquisition, engagement, and retention across all product lines.
  • Analyze customer data and market trends to identify growth and upsell opportunities and measure the effectiveness of growth initiatives.
  • Design and run A/B tests and other experiments to validate hypotheses and optimize product features, marketing campaigns, and user experiences.
  • Work closely with product, marketing, development, and sales teams to align growth strategies with company goals.
  • Gather and leverage customer feedback to inform product improvements, develop new features, and enhance onboarding to increase retention.
  • Define, track, and report key performance metrics such as CAC, LTV, and conversion rates, providing regular updates to stakeholders and leadership.
  • Conduct competitive analysis and market research to stay informed of industry trends and identify potential growth areas to inform product strategy.
  • Contribute to the product roadmap with growth-focused initiatives, ensuring alignment with overall business objectives.
  • Assist Growth Directors by presenting market expansion plans for different regions, backed by research, sales forecasts, and actionable plans.
  • Collaborate with leadership to develop strategies for scaling operations and achieving long-term growth.
Required Skills and Qualifications
  • Strong experience in a dynamic growth management role.
  • Proven success in driving customer acquisition, engagement, and retention through data-driven strategies.
  • High effectiveness in managing cross-functional teams to achieve growth objectives.
  • Experience in conducting in-depth market research and competitor analysis.
  • Exceptional analytical skills, with the ability to interpret complex data and translate it into actionable insights.
  • Excellent communication skills, with the ability to present findings and strategies clearly and persuasively.
Preferred Skills and Qualifications
  • Bachelor's degree (or equivalent) in Business, Computer Science, Data Science, or a related field. An MBA or higher degree is a plus.
  • Previous experience in growth hacking or product management.
  • Proven success in refining product features and user experiences through experimentation and testing.
  • Knowledge of analytics tools and A/B testing methodologies.

Software Finder is a leading B2B SaaS marketplace that helps businesses discover, compare, and select the right software solutions. Our platform connects companies with tailored software options based on their needs, supported by verified reviews and expert insights.

With a growing portfolio of software categories and a global user base, Software Finder is committed to simplifying the software selection process and empowering businesses to make informed decisions.

Our team is driven by a shared mission to innovate, collaborate, and deliver value to our users. As we grow, we seek talented individuals passionate about technology, customer success, and making an impact.

Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • IT Services and IT Consulting

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