Head of Sales Strategy

1 day ago


Karachi, Sindh, Pakistan Tapal Tea (Pvt.) Ltd. Full time
Career Opportunities: Head of Sales Strategy (986)

Requisition ID986-Posted -Head Office KHI

Purpose of the Job: This role is responsible for leading, managing, and supervising the Sales & Cycle Planning, Distribution Strategy & Sales Capability, and Trade Engagement work streams. It ensures the alignment of organizational goals, enhances cross-functional collaboration, and drives operational and commercial excellence.

Job Description:

  • Provide vision and directions to the Sales and Cycle Planning Manager, Trade Engagement Manager, Distribution Strategy & Sales Capability Manager, and Regional Trade Marketing Manager.
  • Foster a collaborative, high-performing culture among direct reports and their teams.
  • Develop and implement strategies to enhance operational efficiency, sales effectiveness, and market engagement.
  • Ensure alignment of departmental objectives with overall organizational goals.
  • Act as a liaison between cross functional internal stake holders and senior leadership, ensuring effective communication and alignment.
  • Manage and supervise the budget for sales functions, ensuring efficient utilization of resources with close collaboration with commercial finance business partners.
  • Stay updated on industry's best practices and competitor strategies and align functional strategy & execution in line with evolving landscape.

Sales and Cycle Planning

  • Guide the Manager Sales and Cycle Planning in developing accurate sales forecasts and sales cycle plans.
  • Analyze business performance metrics and ensure optimal collaboration between sales, supply chain, and finance.
  • Identify opportunities to improve the planning & execution of commercial activities for enhancing speed to market with effectiveness.

Distribution Strategy & Sales Capability Development

  • Lead and collaborate with regional team to optimize route to market strategies for efficient and effective product distribution with optimal business partner engagement.
  • Drive the adoption of modern sales tools and technologies to enhance productivity and efficiency.
  • Identify opportunities for sales capability development and ensure appropriate capability enhancement programs are designed and executed.
  • Devise and oversee an annual sales development program focused on improving team capabilities, including leading and co-creating in house training programs.

Trade Engagement

  • Develop, co-create & monitor trade marketing plans, and identify opportunities for brand visibility, trader engagement and product placement with regional business units.
  • Lead the Trade Engagement Manager in driving merchandising operations and implementing trade visibility strategies with close co-ordination with brand teams for consistent and superior consumer experience.
  • Guide and collaborate with the Regional Trade Marketing Managers to develop and execute regional trade marketing strategies.
  • Evaluate trade programs to ensure high-quality execution at both national and regional levels.
  • Integrate relevant benchmarks into internal programs to maintain a competitive edge.

Experience & Qualification:

  • MBA / Master's / Bachelor's Degree
  • Candidates should have at least 7 years of relevant work experience, preferably within FMCG category.
  • Strategic Leadership and Vision
  • Cross-Functional Collaboration and Communication
  • Sales and Market Planning
  • Sales Capability Development
  • Trade Engagement and Marketing Expertise
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