Performance Marketing Manager

4 weeks ago

Lahore, Punjab, Pakistan Edgfuture Full time

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EdgFuture is a full-service company with over 100 clients, excelling in E-commerce, Digital Marketing, and Web Development. We specialize in launching new brands and products, growing businesses, and driving traffic and sales. Our comprehensive services include PPC, SEO, SMM, SEM, design, and E-commerce store development on platforms like WordPress, Shopify. We provide end-to-end management to ensure the success of our clients' E-commerce stores through our expert team.

Role Description

This is a full-time, on-site role for a Performance Marketing Expert (Google & Meta) located in Lahore. The Performance Marketing Expert will be responsible for developing and executing marketing strategies, managing social media marketing campaigns, optimizing sales performance, and leveraging digital marketing channels to increase traffic and conversions. campaigns across Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook & Instagram). Daily tasks include data analysis, reporting on campaign performance, and collaborating with the design and web development teams to enhance marketing efforts.

  • Develop and manage performance marketing campaigns on Google Ads & Meta Ads
  • Optimize campaigns to achieve KPIs like CPC, CPA, and ROAS
  • Create and test ad copy, visuals, and audience strategies for best performance
  • Analyze campaign data and share actionable insights
  • Collaborate with the creative team to build high-performing ad assets
  • Set up and manage tracking tools like Meta Pixel and Google Tag Manager
  • Stay updated with platform changes, trends, and best practices

Qualifications

  • Strong understanding of digital marketing funnels and conversion optimization
  • Proficiency with tools like Google Analytics, Meta Business Suite, and Ads Manager
  • Analytical mindset with ability to make data-driven decisions
  • Excellent communication & teamwork skills
  • Bachelor's degree in Marketing, Business, or a related field (preferred)

What We Offer

  • Weekends off to maintain work-life balance
  • Creative, collaborative office environment in Johar Town, Lahore
  • Opportunities for skill development and professional growth

If you're passionate about scaling brands through performance marketing, we'd love to hear from you

Apply Here or send your resume.

With Subject line: Performance Marketing Expert (Google & Meta)

Email: careers@edgfuture.com

Whatsapp: 03266922307

Seniority level
  • Seniority levelEntry level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesAdvertising Services

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