Seo Specialist

19 hours ago

Lahore, Punjab, Pakistan CAIO Full time

We're looking for a result-driven Freelance SEO Specialist to boost our online visibility, rankings, and revenue. If you have hands-on experience in technical SEO, on-page and off-page optimization, content strategy, and keyword research — and you thrive on measurable success — we want to hear from you

Key Responsibilities

Conduct detailed technical SEO audits to identify and fix issues impacting site health, such as page speed, indexing errors, crawl issues, structured data, and mobile usability.
Execute on-page SEO strategies: optimize content, meta tags, headings, internal linking, and site architecture to align with SEO best practices.
Develop and manage off-page SEO tactics including high-quality link-building, outreach, guest posting, and digital PR.
Perform in-depth keyword research using tools like SEMrush, Ahrefs, or Google Keyword Planner to target high-intent keywords across the funnel.
Collaborate with content writers to develop SEO-optimized blogs, landing pages, and product pages that drive rankings and conversions.
Monitor and report on key metrics: keyword rankings, organic traffic growth, bounce rate improvements, and conversion rate increases.
Regularly assess performance using Google Analytics (GA4), Google Search Console, and SEO dashboards.

Expected Impact Examples

Increase in organic traffic by 40%+ within 3–6 months.
Improved keyword rankings from page 4 to top 3 SERP positions for primary keywords.
2X-3X growth in product sales through SEO-optimized landing pages.
Reduction in bounce rate by optimizing page speed and improving content quality.
Strong ROI through SEO-driven content vs paid ads.

Required Skills & Experience

3+ years of SEO experience with proven success across industries.
Deep understanding of Google's algorithm updates, ranking factors, and white-hat SEO techniques.
Proficiency in tools like Ahrefs, SEMrush, Moz, Screaming Frog, Google Search Console, GA4, and PageSpeed Insights.
Strong command over WordPress, Shopify, or other CMS platforms.
Experience in analyzing and presenting SEO performance reports to clients/stakeholders.
Ability to work independently and deliver results within deadlines.

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