Manager - Global Neo Analytics (Mashreq Global Network Pakistan)
6 days ago
Manager - Global Neo Analytics (Mashreq Global Network Pakistan)
Job purpose- Provide customer insights for the Neo retail banking division
- Develop, implement & track AI / ML models to enhance revenue or reduce cost
- Design, deliver & track marketing campaigns for various products & segments within Neo retail bank
- Development, implementation & tracking of advanced analytics use cases in collaboration with products & segments in Neo Retail Banking division
- Designing, implementing, tracking & driving usage of customer segmentation schemas for various businesses within Neo Retail Banking division
- Providing insights, root-cause / what-if analysis for Neo retail banking division
- Designing of management & operational reports for Neo retail banking division
- Designing, delivering & tracking of marketing campaigns for various products & segments within Neo retail bank to maximize Return on Marketing Investment (ROMI)
- Collaborate with various digital squads to ensure timely & accurate delivery of data
- At least 8+ years of relevant advanced analytics experience in banking / financial services or similar environment
- Strong applied statistical skills, such as segmentation, regression, decision tree, Machine learning algorithms (such as ANN, SVM. Random Forest etc) are a must for this role
- Hands on Experience on in data & analytical tools like SQL, SAS / R & Python is a must for this role
- Prior experience in a digital analytics environment is preferred for this role
- Prior experience in marketing analytics is preferred for this role
- Ability to identify opportunities and help manage increase the revenue or reduce cost from hidden opportunities in preferred for this role
- Experience on Power BI report development with prior expertise on process and report automation is preferred for this role
- Ability to work well in a team and build strong network / relationships within and outside the organization is preferred for this role
- Prior experience in advanced analytics solutions in the sphere of unstructured data (text, pictures, video etc) is preferred
- Exposure to Bigdata is preferred for this role
- Mid-Senior level
- Full-time
- Finance
- Banking
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