Area Sales Manager

· Maintaining and increasing sales of company's products
· Reaching the targets and goals set for your area
· Establishing, maintaining and expanding your Distributor & customer base
· Servicing the needs of your existing Distributor & customers
· Increasing business opportunities through various routes to market
· Setting sales targets for individual reps and your team as a whole
· Recruiting and training sales staff
· Allocating areas to sales representatives
· Developing sales strategies and setting targets
· Monitoring your team's performance and motivating them to reach targets
· Compiling and analyzing sales figures
· Collecting customer feedback and market research
· Reporting to senior managers / Head Office
· Keeping up to date with products and competitors

- Coaching is the number one sales management activity that drives sales performance. The goal of coaching is to help each sales rep to improve their performance and reach their true potential.
- Business acumen is defined as the critical business thinking required to achieve your sales objectives.
- Most sales managers are not hiring on a daily, weekly or monthly basis. Therefore it becomes challenging to develop great hiring skills.
- There are many definitions of performance management. I see performance management as conducting quarterly business reviews, managing non-performing sales reps and managing your boss.
- Sales managers need to be strong leaders. The key to developing strong sales leaders is for your sales managers to be able to create and share a vision with their sales team.