Executive - Export Digital Marketing

4 weeks ago

Karachi, Sindh, Pakistan Interwood Mobel Full time

Interwood Mobel is looking for a dedicated and creative Executive – Export Digital Marketing to supports Interwood's brand-building and digital marketing efforts for export markets, primarily focused on KSA and the GCC. The position involves managing LinkedIn and social media content for top-of-the-funnel campaigns, supporting visibility and engagement across platforms like Meta, TikTok, and Google.

Key Responsibilities:

  • Manage and execute organic and paid content for KSA-focused social media channels (Facebook, Instagram, LinkedIn, TikTok).
  • Support export brand-building through top-of-the-funnel campaigns targeting both B2B and B2C audiences.
  • Plan and execute awareness campaigns (non-transactional) across digital channels in coordination with the creative team.
  • Manage LinkedIn presence and build reach among interior designers, architects, builders, and distributors in GCC.
  • Monitor engagement, impressions, and campaign performance using tools like Meta Business Suite, GA4, and LinkedIn Analytics.
  • Coordinate with creative/design teams to ensure culturally relevant and market-appropriate communication.
  • Collaborate with external Amazon marketing agency for data sharing, performance alignment, and campaign awareness.
    • 1–2 years of experience in digital marketing with exposure to international or export-focused content
    • Strong hands-on skills in managing Meta, LinkedIn, and basic TikTok campaigns
    • Comfortable with digital analytics tools like Meta Business Suite, GA4, and LinkedIn Analytics
    • Excellent written communication and creative briefing skills
    • Curious about consumer behavior across geographies and adaptive to cultural nuances
    • Familiarity with export or B2B marketing is a strong plus, though not mandatory.

- Medical Insurance

- Provident Fund

- EOBI

- Paid Leaves

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