LinkedIn Outreach Specialist

3 weeks ago

Lahore, Punjab, Pakistan Maxobiz Full time

Maxobiz is a dynamic and innovative IT House serving clients in 30+ countries with different Niches. Our dedicated team of professionals collaborates to deliver exceptional design and web development services, enhancing brand identities worldwide. We are seeking a LinkedIn Outreach Specialist with at least 2–3 years of hands-on experience in LinkedIn Sales Navigator, B2B Marketing, and Lead Generation to join our team at our Gulberg 3 office in Lahore.

Responsibilities
  • Profile Optimization & Management
    • Audit, optimize, and maintain multiple company-provided LinkedIn profiles.
    • Ensure consistency in bios, banners, service descriptions, and positioning.
    • Apply SEO/keyword optimization to improve visibility.
    • Use Sales Navigator to build prospect lists and send targeted outreach.
    • Run structured outreach campaigns (connection requests, follow-ups, nurturing).
  • Campaign Management
    • Execute organic content and manage paid LinkedIn campaigns.
    • Monitor performance and optimize for ROI.
  • Content & Messaging
    • Draft copy for outreach, profile content, and LinkedIn posts.
    • Collaborate with internal teams for portfolio content and thought leadership.
  • Lead Nurturing & Conversion
    • Manage ongoing prospect conversations and qualify leads into opportunities.
    • Track leads in Google Sheets or CRM if implemented.
  • Reporting
    • Submit daily EOD email reports to Manager (tasks done, pending, blockers).
    • Deliver a weekly summary report consolidating profile optimization, outreach, and leads generated.
Requirements
  • Bachelor's degree in Marketing, Business, or related field.
  • 2–3 years of proven experience in LinkedIn outreach, B2B lead generation, and campaign management.
  • Strong expertise in LinkedIn Sales Navigator.
  • Solid understanding of B2B marketing and lead nurturing strategies.
  • Proficiency in CRM tools for lead tracking and management.
  • Good copywriting skills for outreach and LinkedIn content.
  • Strong communication, interpersonal, and analytical skills to measure ROI and improve performance.
Working Conditions
  • Job Location: Onsite at Gulberg 3, Lahore.
  • Office Hours: 04:00 PM to 01:00 AM.
  • Workdays: Monday to Friday + Alternate Saturdays.
  • Salary Range: PKR 70,000 to 85,000 (based on skills and experience).
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