Digital Marketing Specialist

2 weeks ago

Karachi, Sindh, Pakistan Purpose Path Full time
Digital Marketing Specialist
Purpose Path, Pakistan

Purpose Path is looking for a Digital Marketing Manager to help us scale our clients' business using conversion marketing.

You will be joining our client business growth division, where your main responsibilities will include managing multiple Google Ad Accounts, as well as managing multiple digital design and development projects. This role is for someone who has demonstrated success in a wide range of digital marketing roles, with a specialization in Google Ads.

Primary Responsibilities

  1. Have ownership and management of numerous paid campaigns for our clients across Search (SEM), Display, and Video.
  2. Own and manage monthly budgets and spends, and forecast campaign budgets to ensure a high ROI.
  3. Conduct keyword research, create ad copy, and generate reports measuring against client's KPIs.
  4. Monitor and optimize campaigns on a daily basis for tasks such as negative keyword mining, bid adjustments, and testing different ad texts.
  5. Investigate and report on campaign concerns & act as a pivotal resource for platform support, troubleshooting and resolving any issues.
  6. Create monthly reports for internal reviews and client updates.
  7. Manage communications with vendors and third parties to ensure projects are delivered.
  8. Work with the Account Management Team to ensure success for all clients.
Job Specification

Skills & Qualifications:

  1. Strong communication and organizational skills are a MUST.
  2. Demonstrable success in improving account performance for Google PPC campaigns.
  3. 2+ years of hands-on experience in conversion marketing (experience working specifically in e-commerce or real estate is considered a plus).
  4. Experience managing large (and sometimes complex) client budgets.
  5. Experience with digital reporting, tagging, tracking and analytics, including Google Analytics and Google Tag Manager.
  6. Ability to uncover insights from data and use quantitative methods to answer questions and to find opportunities for optimization.
  7. Experience managing large projects with multiple stakeholders.
  8. An eye for good design and can create ad concepts quickly leveraging basic design thinking.
#J-18808-Ljbffr

  • Digital Marketing

    2 weeks ago

    Karachi, Sindh, Pakistan Star Marketing Full time

    Digital Marketing & SEO Specialist Star Marketing, Pakistan Star Marketing Pvt Ltd now seeks to hire a Full-Time Digital Marketing & SEO Specialist.Job SpecificationDesign digital media campaigns aligned with business goalsCoordinate the creation of digital content (e.g., website, blogs, press releases, and podcasts)Manage end-to-end digital...

  • Digital Marketing Specialist

    9 hours ago

    Karachi, Sindh, Pakistan Ascent Digital Full time

    Ascent Digital is seeking a Digital Marketing Specialist to join its fast-growing and innovative team based in Clifton Block 4, Karachi. This on-site role offers a dynamic opportunity for professionals who are passionate about digital strategy, campaign management, and client relations. The ideal candidate will be fluent in English, possess a strategic...

  • Digital Marketing Specialist

    2 weeks ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Job Title: Digital Marketing SpecialistWe are seeking a highly creative and skilled Digital Marketing Specialist to join our team. The ideal candidate will have a solid background in digital marketing, including search engine optimization (SEO), social media marketing, social media optimization, and email direct marketing.

  • Digital Marketing Specialist

    2 weeks ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Digital Marketing SpecialistOur team is looking for a skilled Digital Marketing Specialist to help us drive online traffic and improve our website performance.In this role, you will be responsible for establishing digital marketing workflows, documenting processes and best practices, and identifying opportunities to improve effectiveness and website...

  • Digital Marketing Specialist

    1 week ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Job Title: Digital Marketing SpecialistWe are seeking a skilled Digital Marketing Specialist to join our team. This role involves developing and executing digital marketing campaigns that drive brand awareness, generate leads, and increase sales.This is an excellent opportunity for those who want to grow and learn in the corporate environment. As a Digital...

  • Digital Marketing Specialist

    2 weeks ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Digital Marketing SpecialistWe're seeking an experienced Digital Marketing Specialist to lead our social media efforts, creating innovative campaigns that resonate with our target audience.Key Responsibilities:Develop and implement social media marketing strategies tailored to our goals and audience.Collaborate with the team to ensure alignment with broader...

  • Digital Marketing Specialist

    5 days ago

    Karachi, Sindh, Pakistan Techxudo Full time

    Digital Marketing SpecialistTechxudo specializes in web and mobile applications, smart contracts, e-commerce, SEO, graphic designing, business development, and digital marketing. With years of experience and a 99% client satisfaction rate, we provide customized solutions, faster time to market, and ongoing support. We also offer free learning courses,...

  • Digital Marketing Specialist

    2 weeks ago

    Karachi, Sindh, Pakistan Buzz Labs and Hedge Full time

    Digital Marketing Specialist (SEO/SEM) Buzz Labs and Hedge, Pakistan Our organization is looking for a team player who would like to build their career in Digital Marketing and related fields.Work with world-class digital marketing enthusiasts and specialists to boost your career. If you are passionate about learning, then this is an opportunity for you.Job...

  • Digital Marketing Specialist

    1 week ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Job Title: Digital Marketing SpecialistWe are seeking a highly motivated and organized individual to join our team as a Digital Marketing Specialist.As a Digital Marketing Specialist, you will be responsible for analyzing and optimizing campaign performance to maximize online presence and conversions through strategic campaign management.Key...

  • Digital Marketing Specialist

    2 weeks ago

    Karachi, Sindh, Pakistan beBee Careers Full time

    Senior Digital Marketing SpecialistWe are seeking an experienced Senior Digital Marketing Specialist to join our team. The successful candidate will be responsible for developing and executing comprehensive digital marketing strategies that drive business results.Key Responsibilities:- Develop and implement targeted marketing campaigns to achieve specific...