Digital Advertising Executive

7 days ago

Lahore, Punjab, Pakistan IDP Education Ltd Full time
About IDP

IDP is the global leader in international education services, delivering global success to students, test takers and our partners, through trusted human relationships, digital technology and customer research. An Australian-listed company, we operate in more than 50 countries around the world.

Our team is comprised of over 7,000 people of various nationalities, ages and cultural backgrounds. Proudly customer-first, our expert people are powered by global technology. Together, we offer unmatched services, helping local dreams become realities, all over the world.

Learn more at www.careers.idp.com

Role purpose

The Digital Advertising Executive is responsible for setting up, execution, optimisation and reporting of digital advertising campaigns for IDP Pakistan. The position is focused on paid advertising campaigns such as paid search ads, Display and video ads & social media ads.

The position would require the candidate to focus on strategy, budget allocation, feedback to Marketing Manager, hands on research against competitors and innovative online advertising tactics

Key accountabilities

Driving new online leads for the SP and new IELTS test takers through the adverting campaigns:
  • Creates online campaigns across top platforms like Google AdWords, Facebook and Twitter.
  • Enhances campaigns performance based on the data derived from the advertising platforms.
  • Provides Google Analysis reports
  • Management of ad budgets, variant testing, ad creatives, keyword research, audience targeting and optimisation for conversion
  • Ability to communicate professionally with key stakeholders
  • Driven forward thinking individual

Required Experience
  • 2 years or more of google ads account management experience required
  • Google ads certification required
  • Google analytics certification required
  • 2 years' experience or equivalent exposure to a corporate environment.
  • Knowledge of retargeting, remarketing, display and rich media advertising
  • Understanding the correlation between SEO, online search mediums and social media and how advertising works alongside these channels.
  • Strong knowledge of Digital Marketing current best practices and understanding of digital production processes.
  • Excellent knowledge of advertising and analytics platforms like (Google AdWords, Facebook Adverts Manager, Twitter ads, Google Analytics, etc.).
  • Strong knowledge of how to edit and create designs for the online advertising campaigns.
  • Strategic content creation and excellent writing skills.
  • Ability to work independently and in a team environment.
#J-18808-Ljbffr

  • Digital Advertising Executive

    2 weeks ago

    Lahore, Punjab, Pakistan IDP Education Ltd Full time

    Join to apply for the Digital Advertising Executive role at IDP Education Ltd.About IDPIDP is the global leader in international education services, delivering success to students, test takers, and partners through trusted relationships, digital technology, and customer research. An Australian-listed company, operating in over 50 countries worldwide.Our team...

  • Senior Advertising Executive

    4 weeks ago

    Lahore, Punjab, Pakistan Cresset Technology Full time

    As an Senior Advertising Executive, you will play a critical role in enhancing brand visibility and awareness through strategic advertising initiatives. You will collaborate closely with internal teams and clients to design, execute, and optimize campaigns that align with business goals. Your ability to blend creativity with data-driven strategy will help...

  • Senior Digital Advertising Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan beBeeDigital Full time 1,000,000 - 1,200,000

    Job OverviewAs a seasoned Digital Marketing Manager, you will play a crucial role in developing and executing strategic digital advertising campaigns to drive business growth. This is an exceptional opportunity to leverage your expertise in Paid Search and Social strategies to deliver high-impact results.This challenging role requires a strong analytical...

  • Advertising Director

    2 days ago

    Lahore, Punjab, Pakistan Info Resume Edge Full time

    We are looking for an experienced and visionary Advertising Director to lead and oversee our companys advertising operations. This role requires a strategic thinker with a strong creative mindset who can develop and execute high-impact advertising strategies that elevate our brand and deliver measurable results. The Advertising Director will manage a team of...

  • Digital Advertising Specialist

    1 day ago

    Lahore, Punjab, Pakistan beBeeAdvertising Full time 3,000,000 - 5,500,000

    Job Title:Digital Advertising Specialist

  • Advertising Consultant

    3 days ago

    Lahore, Punjab, Pakistan Info Resume Edge Full time

    Job Summary:We are seeking a strategic and creative Advertising Consultant to join our team and help clients achieve their marketing goals through effective advertising strategies. The ideal candidate will be skilled in market research, media planning, and campaign execution across traditional and digital platforms.Key Responsibilities:Understand clients...

  • Advertising Account Executive

    2 days ago

    Lahore, Punjab, Pakistan Info Resume Edge Full time

    The Advertising Account Executive acts as the primary link between the agency and its clients. This role is responsible for managing client accounts, developing effective advertising campaigns, coordinating creative and media teams, and ensuring that projects are delivered on time, on budget, and to the clients satisfaction. The Advertising Account Executive...

  • Director of Advertising Excellence

    1 day ago

    Lahore, Punjab, Pakistan beBeeAdvertising Full time 900,000 - 1,200,000

    As a visionary leader in the advertising world, we seek an accomplished Advertising Director to spearhead and oversee our organization's advertising efforts.Key Responsibilities:Develop and execute comprehensive advertising strategies that align with business objectives and market trends.Lead the creation, execution, and performance of impactful advertising...

  • Paid Advertising Specialist

    3 days ago

    Lahore, Punjab, Pakistan beBeeDigital Full time 6,000,000 - 8,000,000

    As a seasoned digital advertising professional, you will be responsible for managing and scaling our paid advertising efforts across multiple platforms.Key Responsibilities:Develop and execute targeted campaigns to drive conversions and revenue growthConfigure and optimize ad campaigns to achieve maximum ROICollaborate with various stakeholders to ensure...

  • outdoor advertising

    4 days ago

    Lahore, Punjab, Pakistan Icatch Full time

    Outdoor advertisement is iCatch's primary area of expertise. The question is, what exactly are outdoor advertisements? To simplify, out of home advertising campaigns refer to any & every advertisement or campaign that takes places or is present physically outside your primary residence. Outdoor advertising is a form of advertising that reaches consumers...