Digital Brand Lead

1 week ago


Lahore, Punjab, Pakistan PakWheels Full time

We're on a mission to revolutionize the automobile industry in Pakistan, and we need a skilled Experiential Marketing Specialist to help us achieve this goal.

In this role, you'll be responsible for creating memorable experiences for our customers, partners, and stakeholders through targeted events, activations, and experiences.

Your Key Responsibilities:

  • Develop and execute experiential marketing campaigns that align with business objectives and enhance brand reputation.
  • Collaborate with cross-functional teams to identify opportunities for experiential marketing and create engaging experiences.
  • Manage event logistics, including venue selection, catering, and staffing.
  • Analyze event performance and provide actionable insights to improve future activations.
  • Stay up-to-date with industry trends and best practices in experiential marketing to continuously improve our brand's engagement efforts.


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