Lead Generation Specialist

2 days ago


Karachi, Sindh, Pakistan HR WAYS Full time

About the job

Company Overview

We are an award-winning technical recruitment firm helping software houses and IT product companies internationally and locally to find IT talent.

Job Description:

We are looking for a Lead Generation Specialist with 2+ years of experience to drive high-quality leads and contribute to business growth through targeted outreach and marketing strategies.

  • Develop and implement lead generation strategies to acquire potential clients.
  • Identify and research target audiences using LinkedIn, email marketing, and other prospecting tools.
  • Generate qualified leads through cold outreach, email campaigns, and inbound marketing efforts.
  • Manage CRM systems (HubSpot, Zoho, Salesforce) to track and nurture leads.
  • Collaborate with the sales and marketing teams to optimize lead conversion strategies.
  • Conduct market research to identify new business opportunities.
  • Analyze lead generation performance and optimize campaigns based on data insights.

Responsibilities include engaging with prospects via LinkedIn, email, and calls to schedule meetings and demos, while staying updated on industry trends and lead generation best practices.



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