Digital Optimization Specialist

11 hours ago

Lahore, Punjab, Pakistan beBee Careers Full time
Job Overview
We are seeking a skilled professional to spearhead our digital optimization efforts. This individual will be responsible for developing and implementing strategies to enhance our online presence, drive business growth, and improve user experience.

Main Responsibilities
  1. Data-Driven Insights: Design and execute a comprehensive framework to track and analyze SEO performance, identifying areas for improvement and opportunities for growth.
  2. Cross-Functional Collaboration: Work closely with product managers, content specialists, and development teams to develop KPIs, prioritize projects, and create actionable roadmaps that drive business outcomes.
  3. Tech SEO Best Practices: Collaborate with development teams to ensure technical SEO best practices are properly implemented on newly developed code, guaranteeing seamless integration and optimal performance.
  4. Content Marketing Strategy: Develop and execute a content marketing strategy across all websites, working in tandem with sales and marketing teams to drive engagement and conversion.
  5. Team Collaboration: Foster collaboration among development, design, product, marketing, and project management groups to plan and implement SEO updates, ensuring a unified approach to digital optimization.
Essential Skills
  1. Communication and Interpersonal Skills: Possess excellent communication and interpersonal skills, with the ability to engage and influence multiple stakeholders across the organization.
  2. Attention to Detail: Demonstrate attention to detail, organizational prowess, and adaptability in fast-paced environments, meeting deadlines and navigating shifting priorities.
  3. Data Analysis: Cultivate expertise in analyzing complex data sets, delivering actionable business recommendations, and solving intricate problems with ease.
  4. Analytical Skills: Exhibit strong analytical skills, identifying key issues and developing effective solutions to drive business outcomes.
  5. Google Analytics and Webmaster Tools: Showcase extensive knowledge of Google Analytics and Webmaster Tools, leveraging this expertise to inform data-driven decision-making.
  6. Agility and Flexibility: Display agility and flexibility in handling ambiguity and adapting quickly to change, ensuring seamless alignment with business objectives.

Benefits and Opportunities
This role offers a unique opportunity to make a significant impact on our digital presence and contribute to the growth and success of our organization. If you are a motivated and talented professional looking to take your career to the next level, we encourage you to apply.

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