
Healthcare Business Generator
3 days ago
The primary responsibility of a Health Representative is to generate business through professional presentations to targeted doctors within assigned territories.
- Maintaining adequate knowledge of products and their competition enables establishment of customer benefits.
- Doctor/chemist records need to be updated as required with consent from DFM, while call records are maintained through M.I. system.
- A weekly/monthly call plan needs to be prepared and followed up to improve coverage of A, B, and C class customers.
- Call reports need to be submitted through M.I. application as per schedule.
- This role involves calls on practicing physicians, hospitals, and health-related organizations within assigned territories.
- Professional presentations using selling skills are made to listed doctors on approved Pfizer product indications to increase prescriptions.
- Reports are submitted on calls made to doctors and chemists to the District Field Manager through M.I. application.
- Approved tour programs need to be followed, planned calls made, and A, B, and C class customer coverage presented.
- Ethical practices need to be adopted while promoting products to customers and desired information on product benefits shared.
- Product Group Meetings are arranged with doctors to discuss one or two products in detail.
- Knowledge updates are required on own and competitive products.
- Information on promotional and marketing moves of competitors is collected and reported.
- Feedback is provided periodically to managers and the marketing group on promotional activities.
- Stock availability of major promotable products at retail level in assigned territories needs to be ensured.
- Plans are followed to achieve assigned objectives for increased prescription flow from identified doctors and findings reported periodically.
- Technical queries raised by doctors are forwarded to the Medical Division for clarification with notification to the District Field Manager.
- Proper dressing, attire, and maintenance of records/detailing kit and vehicle provided are ensured.
- Expenses and leave plans are submitted as per deadlines.
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