
Manager Digital Strategy
5 days ago
Digital Media Lead Position
Sui Southern Gas Company Limited seeks a highly experienced professional in marketing or mass communication to lead its digital media efforts. The ideal candidate will have a minimum of 4 years of experience in a related field or 8 years of experience in mass communication.
Main Responsibilities
- Develop and execute digital media content strategies, analyzing engagement data and identifying trends in customer interactions.
- Plan and manage digital media campaigns, building community online through social media trends and financial impacts.
- Design and maintain a monthly calendar for digital media postings, ensuring consistent posting across digital media accounts.
- Craft compelling content or collaborate with advertising agencies to develop engaging materials, such as videos showcasing company developments and achievements.
- Suggest innovative ways to promote social media platforms to senior management, while monitoring and analyzing ongoing campaigns for improvement.
- Organize digital media events, guiding team members on integrating online and offline activities.
- Supervise online and physical sessions for customers to engage and register complaints, identify trends, and submit recommendations to senior management.
- Review and suggest topics for blogs, review written content, and ensure bloggers meet contractual obligations.
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