Digital Strategy Lead

5 days ago


Karachi, Sindh, Pakistan EMagnet Full time

At EMagnet, we are committed to delivering exceptional customer experiences through innovative digital marketing solutions.

About Our Mission

Our ideal candidate is a creative marketing professional with a strong background in digital marketing.

We are seeking an experienced Digital Marketing Manager to lead our digital marketing campaigns and ensure that our online presence, promotions, and projects meet our brand standards.

The Key Objectives:
  1. Designing and executing comprehensive digital marketing strategies across all digital channels, including web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  2. Collaborating with content marketing and design teams to develop engaging content for each stage of a customer's digital journey.
  3. Evaluating and enhancing the design and content of all online assets, including our website and social media pages.
  4. Managing our digital marketing efforts by allocating resources to different channels.
  5. Utilizing A/B testing to optimize digital marketing performance.
  6. Analyzing campaign results and effectiveness to provide actionable insights and recommendations.
  7. Enhancing Search Engine Ranking and conversion rate optimization.
  8. Tracking user analytics to inform strategies for sales and customer experience.

Requirements include 2 years of experience in a similar role, along with good knowledge of digital marketing aspects, including SEO, social media marketing, email marketing, marketing automation, and Google Analytics.



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