Digital Advertising Specialist

4 days ago

Rawalpindi Cantonment, Pakistan beBeeDigital Full time $100,000 - $150,000
Digital Ads Manager

We are seeking an experienced Digital Ads Manager to join our marketing team and drive online sales to the next level.

  • Develop and execute comprehensive paid media campaigns across Meta, TikTok, and Google to achieve profitable conversions.
  • Collaborate with our content team to create high-performing ad creatives that engage our target audience.
  • Analyze performance metrics daily and make data-driven decisions to optimize targeting, creative, and copy for maximum ROI.
Key Responsibilities:
  • Own and manage all digital ads campaigns, ensuring alignment with business objectives.
  • Design and implement A/B testing strategies to refine targeting, creative, and copy.
  • Work closely with our eCommerce and creative teams to optimize landing pages, bundles, and site experience for maximum conversion.
Requirements:
  • 3+ years of experience running and scaling paid media campaigns for eCommerce brands.
  • MUST have experience managing ad spend of at least $500/day.
  • Deep understanding of Meta Ads Manager, TikTok Ads, and Google Ads.
  • Strong grasp of CRO principles and experimentation methodologies.
  • Able to leverage user-generated content and influencer partnerships to enhance ads.
  • Data-driven mindset, comfortable turning insights into strategic recommendations.
  • Creative thinker who understands our target audience and what drives them to add cart.
Bonus Points If You:
  • Have Shopify experience.
  • Have worked with consumer products or trend-driven brands.
  • Understand influencer marketing and its integration with paid channels.

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