Digital Insights Specialist

5 days ago

Islamabad, Islamabad, Pakistan beBeeDataAnalysis Full time
Job Opportunity

We are seeking a highly skilled Social Media Analyst to join our team.


  1. Data Analysis & Insights:
    1. Monitor and track key social media metrics (engagement, reach, impressions, follower growth, etc.)
    2. Analyze reports to assess social media performance and identify trends
    3. Utilize analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social) to gather insights
  2. Research & Data Collection:
    1. Conduct thorough research using sources such as academic journals, databases, surveys, interviews, and other platforms
    2. Collect qualitative and quantitative data to address research questions or objectives
    3. Analyze data using statistical tools or relevant software to identify trends and insights
  3. Literature Review & Documentation:
    1. Perform literature reviews to understand existing research, summarize findings, and identify gaps
    2. Maintain accurate records of research methodologies, data sources, and findings
    3. Compile research findings into reports, papers, or presentations
  4. Report Writing & Presentation:
    1. Write clear and structured reports, research papers, or articles
    2. Presentation findings to stakeholders, managers, or academic audiences
    3. Prepare visual materials like charts and graphs for effective communication
  5. Project Management & Coordination:
    1. Manage research projects from planning to analysis
    2. Coordinate with team members and external collaborators
    3. Evaluate projects against deadlines, goals, and budgets
  6. Methodology Development:
    1. Develop and refine research methodologies suitable to objectives
    2. Evaluate compliance with ethical standards
  7. Professional Development:
    1. Stay updated with the latest research trends and techniques
    2. Attend workshops and training sessions to enhance skills

    Requirements
  • Bachelor's degree in Marketing, Communications, Research, or related field
  • Proven experience (1-3 years) in social media management and research analytics
  • Proficient in social media platforms and analytics tools
  • Strong understanding of social media metrics, research methodologies, and KPIs
  • Excellent communication, research, and analytical skills
  • Knowledge of SEO, content marketing, and digital marketing trends is an advantage

Benefits
  • Fuel Allowance
  • Medical Insurance
  • Free Lunch Facility
  • GYM Passport
  • Participatory Fund
  • Market Competitive Salary
  • Learning & Challenging Work Environment
  • Amazing Work Culture
  • Paid Time off
  • Group Life Insurance
  • Gratuity
  • Maternity Leaves

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