Key Player in Digital Strategy

4 days ago


Lahore, Punjab, Pakistan beBeeDigitalMarketing Full time 6,000,000 - 12,000,000
Job Description

A Digital Marketing Expert will develop and execute a comprehensive media buying strategy for targeted campaigns across multiple platforms. This includes advising on optimization, deciding which content to invest in, audiences to test, and campaigns to pause or terminate. The expert will analyze data segments and develop strategies to maximize return on investment.

Additionally, the Digital Marketing Expert will collaborate with the marketing lead to analyze performance metrics. They will conduct competitor research to identify effective advertising strategies, funnels, bundles, and brand positioning. Furthermore, they will monitor social media conversations to understand client pain points and desires.

The expert will also analyze customer survey responses to inform funnel development. They will work with clients to set key performance indicators (KPIs) and objectives and key results (OKRs), ensuring timely delivery.



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