Senior Email Marketing Strategist

3 days ago

GulshaneIqbal Town, Pakistan beBeeEmailMarketing Full time $80,000 - $120,000
Email Marketing Specialist Job Description

We are seeking a highly skilled email marketer to develop and execute effective email marketing campaigns, driving results for our clients.

Job Summary:

  • Create engaging content to drive results through email marketing campaigns.
  • Develop and execute targeted email marketing strategies to meet business objectives.

Responsibilities:

  • Design and implement email marketing campaigns aligned with overall marketing goals.
  • Develop persuasive and well-structured email content that resonates with our audience.
  • Segment email lists based on demographics, behavior, and other criteria to ensure targeted messaging.
  • A/B test email subject lines, content, and calls to action to maximize open rates and click-throughs.
  • Optimize email deliverability and open rates by implementing best practices and industry trends.
  • Track and analyze email campaign performance using metrics and analytics.

Requirements:

  • Proven experience in email marketing and campaign management, including a strong understanding of email marketing metrics and analytics.
  • Excellent writing and communication skills, with the ability to craft compelling and persuasive content.
  • Proficiency in email marketing platforms, such as Mailchimp or HubSpot.
  • Ability to work independently and as part of a team, with a results-oriented mindset and a passion for email marketing.

Additional Skills:

  • Experience with marketing automation tools, data analysis, and reporting.
  • Knowledge of HTML and CSS, allowing for custom email design and development.

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