Market Trends Analyst

3 days ago


Lahore, Punjab, Pakistan Transsion Full time

Join our efforts to drive business growth through strategic decision-making at Transsion.

About Us

We aim to improve consumer experiences and drive product development through market and consumer trends analysis.

Job Description

This role involves leading qualitative projects, developing strong understanding of assigned brands/products, and building part-time teams.

Responsibilities
  • Analyze market and consumer trends to improve products and identify opportunities for growth.
  • Develop actionable business decisions based on market and consumer insights.
  • Build and manage part-time teams to support qualitative projects.
  • Maintain cooperation with local vendors and facilitate effective communication across teams.
Requirements
  • Proven experience in consumer research agencies or in-house experience in 3C industry.
  • Hands-on experience in qualitative methodologies and ability to supervise complex projects.
  • Strong project and team management skills.
  • Excellent communication skills and ability to collaborate across departments.
  • Fluency in English, both written and oral.


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