CRM & Marketing Systems Architect

7 days ago

Karachi, Sindh, Pakistan beBeeSpecialist Full time 700,000 - 900,000
Job Opportunity

Are you a highly motivated and skilled professional looking for a challenging role that utilizes your expertise in CRM & Marketing Automation? We are seeking a talented individual to design, implement, and manage scalable systems that support marketing, sales, and customer engagement.

Key Responsibilities
  • Configure and maintain GoHighLevel sub-accounts
  • Build CRM pipelines, triggers, lead scoring, tags, and segmentation
  • Set up role-based access, clean data imports, and duplicate prevention
Funnel & Campaign Automation
  • Build landing pages, opt-in forms, thank-you pages, and lead magnets
  • Set up email/SMS workflows for nurturing, follow-ups, and re-engagement
  • Automate lifecycle stages from inquiry to enrollment or closed deal
  • Manage birthday, anniversary, and internal task automation
AI Chat & Voice Integration
  • Deploy and train AI bots using ChatGPT and Vapi
  • Configure inbound/outbound calls for FAQs, tour scheduling, follow-ups
  • Automate responses across SMS, Email, WhatsApp, and Messenger
Scheduling & Payments
  • Build calendar systems for appointments, tours, interviews
  • Set up text-to-pay flows using Stripe and SMS links
  • Automate confirmations, reschedules, and reminders
Reputation & Feedback
  • Trigger post-interaction review requests
  • Route negative feedback to internal dashboards
  • Monitor and respond to Google/Facebook reviews
Ad Tracking & Performance Reporting
  • Integrate Facebook Pixel, Google Tag Manager, and conversion tracking
  • Sync Facebook Lead Forms and UTM data into CRM workflows
  • Create dashboards for lead sources, funnel drop-offs, and ROI
  • Generate weekly/monthly performance alerts and staff leaderboards
Third-Party Integrations
  • Connect tools like Twilio, Mailgun, Stripe, Vapi
  • Troubleshoot webhooks and manage data flow across platforms
  • Support API-level integration for enhanced functionality
Internal Documentation & Training
  • Produce SOPs, Loom video tutorials, and internal knowledge base
  • Support team onboarding and ongoing CRM training
  • Ensure consistency in execution through process documentation

Requirements

  • 1 year of hands-on experience with GoHighLevel CRM
  • Deep understanding of automations, funnels, CRM logic, and campaign flows
  • Familiarity with integrating third-party tools like Stripe, Twilio, Vapi
  • Familiarity with ChatGPT or other AI automation tools
  • Ability to manage performance metrics and optimize workflow outcomes
  • Strong communication and problem-solving skills

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