
Senior Category Development Manager
2 days ago
Job Overview:
The Category Marketing Director will lead the development and implementation of category marketing strategies to drive sales growth and increase product visibility in retail and distribution channels.
Main Responsibilities:
- Strategy Development: Collaborate with cross-functional teams to develop and execute category marketing strategies.
- Market Research: Conduct market research to stay up-to-date on industry trends, competitor activities, and consumer behavior.
- Sales Promotion: Develop and implement sales promotion programs to drive sales and increase product visibility.
- Relationship Building: Foster strong relationships with distributors, healthcare professionals, and key industry stakeholders.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- A minimum of 8-10 years of experience in category management, trade marketing, or sales within the pharmaceutical or FMCG industry.
- Proven track record of successful category marketing strategies and sales promotions.
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