Email Campaign Coordinator

6 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

We are seeking a detail-oriented and results-driven professional to join our team as an Email Marketing Specialist. The ideal candidate will be responsible for generating high-quality leads through personalized cold email campaigns, leveraging B2B data sources, and optimizing outreach strategies.

Key Responsibilities:

  1. Lead Generation: Source and qualify B2B leads using platforms like LinkedIn Sales Navigator, Apollo.io, ZoomInfo, and other data sources.
  2. Cold Email Outreach: Create, manage, and optimize personalized cold email campaigns to generate qualified leads.
  3. CRM Management: Maintain and organize lead data in Salesforce, HubSpot, or similar CRM tools.
  4. Data Accuracy: Ensure all collected data is accurate, relevant, and up-to-date for effective targeting.
  5. Reporting: Track outreach performance metrics (open rates, response rates, conversions) and prepare regular reports for the team.
  6. Strategy Optimization: Analyze campaign results to improve email templates, targeting strategies, and lead generation processes.

Qualifications:

  1. Experience: 1+ years of experience in cold email outreach, lead generation, or a similar role.
  2. Technical Skills: Familiarity with Salesforce, HubSpot, and other lead generation tools and CRMs.
  3. B2B Expertise: Strong understanding of B2B lead generation strategies and tools like LinkedIn Sales Navigator, Apollo.io, etc.
  4. Communication: Excellent written communication skills for crafting engaging cold emails.
  5. Data-Driven: Analytical mindset with the ability to interpret campaign metrics and optimize strategies.


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