Data-Driven Growth Strategist

1 week ago

Karachi, Sindh, Pakistan beBee Careers Full time

About the Role

We are seeking a highly skilled Performance Marketing Specialist to own and optimize our digital marketing campaigns across multiple channels. The successful candidate will be responsible for developing, executing, and analyzing paid campaigns that directly contribute to our growth objectives.

The ideal candidate will have a data-driven mindset, a strong understanding of the B2B SaaS landscape, and the ability to scale campaigns in a competitive market. They will be comfortable with experimentation and analysis, using tools such as LinkedIn Ads and Google Search to drive high-quality leads and conversions.

Key Responsibilities

  • Plan, execute, and optimize LinkedIn Ads and Google Search campaigns
  • Set up tracking to measure every click, lead, and conversion
  • Build and refine customer outreach funnels using outbound tools
  • Collaborate on landing page CRO, A/B testing, and retargeting strategy
  • Own performance marketing metrics and present actionable insights regularly
  • Work cross-functionally with product, sales, and content teams

Qualifications

  • 5-6 years of experience in performance marketing, ideally in B2B SaaS or fintech
  • Deep hands-on experience with LinkedIn Ads, Google Ads, and performance tracking tools
  • Experience with CRO tools and landing page builders
  • Agile mindset and comfort with rapid strategy adaptation
  • Bonus: Experience in fintech, payments, or startup environments

About Us

We offer a hybrid work culture with high autonomy and ownership of your marketing performance. You will have the opportunity to make a measurable impact from day one.

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