Marketing Automation Platform Manager

6 days ago


Karachi, Sindh, Pakistan beBeeAutomation Full time 6,000,000 - 9,000,000
Job TitleCRM Automation Specialist Role Overview

We seek a seasoned CRM Automation Specialist to spearhead the implementation and management of our marketing automation platforms.


  • Manage and maintain a robust CRM platform, ensuring accurate data and segmentation for informed business decisions.
  • Develop and execute strategic marketing automation plans utilizing workflows and funnels (email, SMS, retargeting) to drive customer engagement and retention.
  • Design and schedule personalized email campaigns that resonate with our target audience.
  • Proven expertise in industry-standard CRMs such as Go High Level and Zoho is essential.
  • Integrate CRMs with various tools and platforms (landing pages, ads, forms, etc.) to enhance user experience.
  • Collaborate with cross-functional teams to support comprehensive marketing efforts across the full funnel.
  • Monitor lead nurturing campaigns and develop strategies to retain customers.
  • Ensure adherence to data privacy regulations, safeguarding customer information.

Required Skills & QualificationsEssential Experience & Abilities

To succeed in this role, you will need:


  • 1–2+ years of hands-on experience with CRM systems and marketing automation tools (Go High Level or Zoho) along with familiarity with HubSpot, Zapier, and Click Funnels.
  • A solid understanding of audience segmentation, A/B testing, and drip campaigns to optimize results.
  • Experience in setting up and optimizing multi-channel workflows to achieve maximum ROI.
  • Proficiency in analyzing engagement metrics and reporting to inform business strategies.
  • Attention to detail and strong project management skills to ensure seamless execution.


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