Digital Presence Specialist

2 weeks ago


Jhelum, Punjab, Pakistan beBee Careers Full time

As a key player in our digital presence, the successful candidate will be responsible for creating and publishing engaging content across various social media platforms. The role involves managing posts, responding to followers, and maintaining a cohesive brand image to achieve marketing goals.

The ideal candidate should possess excellent communication skills, creativity, and the ability to stay up-to-date with the latest digital technologies and social media trends. They should have a strong understanding of Hootsuite and its use for scheduling posts, as well as thorough knowledge of Facebook Ads, including designing and running campaigns.

Key responsibilities include:

  • Researching current benchmark trends and audience preferences
  • Designing and implementing social media strategies aligned with business objectives
  • Setting specific objectives and reporting on ROI
  • Creating, editing, publishing, and sharing engaging content daily (e.g., original text, photos, videos, news)
  • Monitoring SEO and web traffic metrics
  • Collaborating with marketing, sales, and customer service teams to ensure brand consistency
  • Engaging with followers, responding to queries promptly, and monitoring customer reviews
  • Overseeing social media account design (e.g., Facebook cover photos, profile pictures, blog layout)
  • Suggesting and implementing new features to enhance brand awareness, such as promotions and competitions


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