Loyalty and Upsell Strategist

2 weeks ago


Islamabad, Islamabad, Pakistan Ufone 4G Full time
Loyalty and Upsell Strategy

We are seeking a Loyalty and Upsell Strategist to join our team at PTCL Group. The successful candidate will be responsible for developing and executing retention, upsell, and cross-sell initiatives tailored to different customer segments.

The role involves analyzing customer behavior, managing churn-reduction campaigns, and leveraging customer insights to shape personalized engagement tactics. The ideal candidate will have a strong background in marketing and customer experience.

  • Develop and execute retention, upsell, and cross-sell initiatives.
  • Analyze customer data to create targeted segments and tailor strategies for various customer profiles.
  • Collaborate with product, marketing, and analytics teams to optimize customer experiences.


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