Marketing Director

3 days ago


Lahore, Punjab, Pakistan Skyray Ventures Full time
About Skyray Ventures: We are a dynamic organization dedicated to driving innovation and growth. Our team is passionate about leveraging cutting-edge strategies to propel businesses forward. As a Digital Marketing Manager, you will be at the forefront of our outreach efforts, playing a pivotal role in shaping our multi-channel campaigns and team leadership.

Key Responsibilities:
  • Strategic Partnerships: Identify opportunities for growth, forge meaningful connections with key stakeholders, and develop initiatives to drive revenue expansion.
  • Team Leadership and Collaboration: Leverage your expertise to lead and mentor a diverse marketing team, fostering a collaborative environment that promotes creativity and excellence.
  • Multi-Channel Outreach and Engagement: Oversee and execute outreach activities across various platforms, including email marketing, LinkedIn, and social media, while refining strategies to enhance performance.
  • Cold Email Campaign Optimization: Spearhead and optimize cold email campaigns to increase engagement and conversion rates.
  • LinkedIn Marketing Strategy: Leverage LinkedIn strategically to strengthen brand presence, engage stakeholders, and generate leads.
  • Social Media Outreach: Develop and manage social media strategies to boost engagement, enhance brand awareness, and drive customer acquisition.
  • Project Management and Coordination: Coordinate appointment scheduling, align client interactions, monitor timelines, and ensure accurate tracking of sales and payments.
  • Automation and Lead Generation: Implement automation tools and manage inbound lead generation strategies to streamline processes.
  • Cross-Department Collaboration: Collaborate closely with Sales, Product Development, and Customer Support to align marketing strategies with overall business objectives.
  • Performance Metrics and Reporting: Maintain accurate performance metrics, update reports, and utilize analytics to refine marketing strategies.
  • Recruitment and Team Development: Support recruitment, onboarding, and performance evaluations. Conduct regular team meetings and address performance challenges proactively.

Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field. An MBA is highly valued.
  • Approximately 5 years of experience in marketing with a strong focus on business development.
  • Proven experience in managing and leading a large team.
  • Expertise in email marketing, LinkedIn marketing, and social media outreach.
  • Strong project management and organizational skills with the ability to handle multiple priorities.
  • Experience with automation tools and inbound lead generation.
  • Excellent leadership, communication, and interpersonal skills.
  • Data-driven mindset with the ability to analyze metrics and optimize strategies.
  • Ability to work independently and drive results in a fast-paced environment.

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