Brand Growth Manager

4 days ago


Lahore, Punjab, Pakistan HR WAYS Full time

Are you passionate about innovation and growth? As a Marketing Manager-Innovation & Growth at HR WAYS, you'll have the opportunity to shape our brand strategy and lead projects that drive international expansion.

About the Job

This is a dynamic role that requires a unique blend of skills, including project planning, cross-functional coordination, performance tracking, risk management, and stakeholder updates. You'll work closely with our product, design, and sales teams to ensure successful execution of brand campaigns, performance marketing initiatives, and international expansion efforts.

Responsibilities
  1. Project Development: Develop and oversee project roadmaps for performance marketing, brand campaigns, and international expansion initiatives.
  2. Cross-Functional Collaboration: Collaborate with product, design, and sales teams to ensure projects stay on track and align with brand values.
  3. Data-Driven Decision Making: Monitor KPIs, budgets, and timelines; adjust strategies based on data-driven insights.
  4. Risk Mitigation: Identify potential issues early, troubleshoot effectively, and maintain high-quality standards.
  5. Stakeholder Engagement: Provide clear, concise progress reports and recommendations to leadership and key stakeholders.
Requirements
  • Experience: 3+ years in project management, preferably with a strong marketing or digital background.
  • Technical Skills: Proficiency in project management tools (e.g., Asana, Trello, Jira) and familiarity with agile methodologies.
  • Marketing Expertise: Proven experience with performance marketing, SEO best practices, and social media campaigns.
  • Start-up Mindset: Comfortable working in a dynamic, innovative environment.
  • Communication: Exceptional ability to align diverse teams, convey complex ideas, and present actionable insights.


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