Drive Business Expansion
2 days ago
Business Growth Specialist
The core objective of this position is to introduce our organisation to new clients. This involves arranging meetings/presentations, following up on proposals, and driving business development.
Main Responsibilities:- Identify and pursue new business opportunities for the company.
- Establish and maintain relationships with key decision-makers in the industry.
- Develop and implement strategic plans to increase brand activation and BTL marketing services.
- Collaborate with internal teams to ensure seamless project execution and client satisfaction.
To excel in this role, you will need to be a skilled communicator with in-depth knowledge of the Brand Activation business. Strong relationship-building skills and the ability to think strategically are essential.
Location:This role is based in Lahore, Pakistan, within the Information Technology and Services sector.
BTL stands for below-the-line marketing. It encompasses all promotional activities that occur outside of traditional media such as print, radio, or television ads. Examples include events, sponsorships, and product placement.
In this context, brand activation refers to any effort designed to build customer engagement with a brand. Successful brand activation requires creative strategy, effective communication, and strong project management.
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