Student Acquisition Strategist

2 days ago

Lahore, Punjab, Pakistan beBee Careers Full time
Student Recruitment Manager

This role involves leading student recruitment efforts to meet enrolment targets and enhance brand presence.

  • Develop initiatives and partnerships aligned with strategic goals
  • Manage the applicant pipeline to drive strong conversion rates

The ideal candidate will have a degree in higher education, marketing, business, or a related field. They should also possess at least 5 years of experience in student recruitment, agent or enrolment management in higher education.

Key Responsibilities:

  1. Lead recruitment efforts to meet enrolment targets and enhance brand presence
  2. Develop initiatives and partnerships aligned with strategic goals
  3. Manage the applicant pipeline to drive strong conversion rates

Agent Management:

  • Build and maintain strong relationships with agents across key markets
  • Deliver training and updates on programs, admissions, and processes

Strategy & Execution:

  • Plan and implement effective recruitment strategies and campaigns
  • Set and monitor recruitment targets aligned with growth objectives

Qualifications:

  • Degree in higher education, marketing, business, or related field preferred.
  • At least 5 years of experience in student recruitment, agent or enrolment management in higher education.

Skills:

  • Strong leadership and stakeholder management skills
  • Excellent communication and interpersonal skills
  • Data-driven, with the ability to analyse recruitment metrics

This role requires frequent in-country travel for school visits, recruitment events, and agent engagement. The successful candidate must be comfortable working in a fast-paced, performance-driven environment with evolving priorities.

Frequent travel is required for this role. You will work closely with schools, consultants, and community partners. You will engage directly with students and parents via meetings and events. You will also coordinate travel and logistics for recruitment outreach.

You will use CRM tools to track performance and analyse recruitment trends. You will prepare reports and recommend improvements to leadership. You will implement follow-up strategies to improve enrolment outcomes.

You will collaborate with marketing on recruitment content and campaigns. You will ensure materials are current and aligned with brand goals. You will contribute to communications, including digital and print assets.

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