Digital Marketing Specialist with PPC Focus

6 days ago


Lahore, Punjab, Pakistan Vegasoft Technologies Full time
Job Description:

Vegasoft Technologies is seeking a highly skilled and experienced Digital Marketing Expert / PPC Specialist to join our team. The ideal candidate will be responsible for planning, executing, and optimizing online marketing campaigns across various digital platforms to drive traffic, generate leads, and increase conversions.

The role requires a deep understanding of Pay-Per-Click (PPC) strategies, Google Ads, social media advertising, and other digital marketing channels.

Main Responsibilities:

  1. Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, and other relevant platforms.
  2. Conduct thorough keyword research to identify high-performing keywords and optimize ad copy to improve click-through rates (CTR) and conversion rates.
  3. Allocate and manage budgets across campaigns to ensure optimal ROI, including bid adjustments, daily spend monitoring, and financial reporting.
  4. Write compelling ad copy and design ad creatives that align with campaign goals, ensuring that messaging resonates with the target audience.
  5. Conduct A/B testing on ad copies, landing pages, and other campaign elements to optimize performance and maximize conversions.
  6. Monitor, analyze, and report on campaign performance using tools like Google Analytics, Google Ads, Facebook Ads Manager, etc.
  7. Collaborate with the SEO team to align PPC and organic strategies, ensuring a comprehensive approach to digital marketing.
  8. Develop and refine audience targeting strategies based on demographics, behaviors, and interests to reach the most relevant prospects.
  9. Analyze competitor strategies and implement tactics to outperform them in the digital landscape.
  10. Maintain clear communication with clients/stakeholders to understand their business objectives and provide updates on campaign progress.
  11. Stay up-to-date with the latest trends, best practices, and algorithm changes in digital marketing and PPC advertising.

Requirements:

  • Minimum years of experience in digital marketing with a focus on PPC campaign management.
  • Bachelor's degree in Marketing, Business, or a related field.

Technical Skills:

  • Proficiency in Google Ads, Bing Ads, Facebook Ads Manager, and other PPC platforms.
  • Strong understanding of Google Analytics, conversion tracking, and tag management.
  • Experience with keyword research tools (e.g., SEMrush, Ahrefs).
  • Familiarity with A/B testing tools and strategies.
  • Basic understanding of HTML/CSS and landing page optimization is a plus.


  • Lahore, Punjab, Pakistan Vegasoft Technologies Full time

    Job Description: We are seeking a highly skilled and experienced Digital Marketing Expert / PPC Specialist to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing online marketing campaigns across various digital platforms to drive traffic, generate leads, and increase conversions. The role requires a deep...


  • Lahore, Punjab, Pakistan SolutionInn Full time

    We are looking for a highly skilled PPC Campaign Specialist to join our team at SolutionInn. As a specialist, you will be responsible for creating and executing a range of PPC campaigns across various digital platforms. Your expertise in analytics and problem-solving will enable you to drive key insights that enhance user growth, retention, and...


  • Lahore, Punjab, Pakistan AMI Digital Full time

    Job SpecificationOverview of the Position:We are seeking a highly skilled and experienced Digital Marketing Strategist to lead our team's advertising efforts. The ideal candidate will have a strong background in managing and optimizing paid digital advertising campaigns, with a primary focus on Google Ads and Meta Ads.About the Role:This is an exciting...


  • Lahore, Punjab, Pakistan MAK Developers Digital Marketing Agency Full time

    Job TitleDigital Marketing Specialist (Night Shift)We are seeking a highly motivated Digital Marketing Specialist to join our team at MAK Developers Digital Marketing Agency, Pakistan.


  • Lahore, Punjab, Pakistan Marketing Sip Full time

    Job Title:Private Label StrategistJob Summary:We are seeking an experienced Amazon expert to join our team as a Private Label Strategist. In this role, you will be responsible for managing our private label products on Amazon, identifying high-quality products for listing, sourcing from Alibaba, and overseeing Amazon PPC campaigns.The ideal candidate will...

  • PPC Campaign Lead

    3 days ago


    Lahore, Punjab, Pakistan X UP Digital Full time

    X UP Digital is a forward-thinking e-commerce company that specializes in managing a portfolio of Amazon FBA businesses. Our mission is to preserve each brand's unique identity while leveraging our digital marketing expertise to drive growth and profitability.About the Position:We are looking for an experienced Senior Amazon PPC Manager to lead our brands'...


  • Lahore, Punjab, Pakistan Xxpand Full time

    We are seeking a highly motivated and results-driven Digital Marketing Executive to join our dynamic marketing team. As the Digital Marketing Executive, you will be responsible for driving revenue growth through various digital channels, including affiliate marketing, pay-per-click (PPC) advertising, price comparison websites, and providing support for...


  • Lahore, Punjab, Pakistan X UP Digital Full time

    X UP Digital is a leading e-commerce company that manages a portfolio of Amazon FBA businesses. Our mission is to build on each brand's legacy while leveraging our digital marketing expertise to drive growth and profitability.Job Summary:We are seeking an experienced Senior Amazon PPC Manager to oversee our brands' Amazon advertising strategies. The ideal...


  • Lahore, Punjab, Pakistan eTech9 Full time

    Certified Digital Marketing Specialist eTech9, Pakistan We are looking for highly talented Certified Digital Marketing Specialists with expertise in Google Adwords, Facebook/Twitter ads, Google Analytics, Remarketing, and SEO. Responsibilities: Practical knowledge of Google Webmaster tools, Google AdWords, PPC, and Google Analytics Tool. Strong knowledge...


  • Lahore, Punjab, Pakistan Marketing Sip Full time

    Job DescriptionWe are seeking an experienced Amazon expert to join our team as a Private Label Strategist. In this role, you will be responsible for managing our private label products on Amazon, identifying high-quality products for listing, sourcing from Alibaba, and overseeing Amazon PPC campaigns.The ideal candidate will have a strong understanding of...


  • Lahore, Punjab, Pakistan Vegasoft Technologies Full time

    Job Description:We are seeking a seasoned Digital Marketing Expert / PPC Specialist to join our marketing team at Vegasoft Technologies. As a key member of our team, you will be responsible for developing and executing effective online marketing campaigns to drive business growth and success.The ideal candidate will possess a deep understanding of...


  • Lahore, Punjab, Pakistan AffinityVibez Pvt Ltd Full time

    Job TitleWe are seeking a highly skilled Digital Marketing Specialist to join our team at AffinityVibez Pvt Ltd.About the RoleThis is an exciting opportunity for an experienced PPC campaign developer to leverage their skills in paid advertising and drive business growth through effective search engine marketing strategies. As a key member of our digital...


  • Lahore, Punjab, Pakistan X UP Digital Full time

    X Up Digital is a dynamic and fast-growing company that manages a portfolio of e-commerce and Amazon FBA businesses. Our mission is to build on each brand's legacy, preserving their unique ethos while leveraging our digital marketing expertise to maximize growth and profitability.Role Overview:We are looking for a highly analytical and results-driven Senior...

  • PPC Expert

    2 weeks ago


    Lahore, Punjab, Pakistan Digital Destiny Full time

    We are seeking a highly skilled PPC (Pay-Per-Click) Expert to join our team. The ideal candidate will have a minimum of 1 year of experience managing PPC campaigns across various platforms, such as Google Ads, Bing Ads, and social media platforms.Responsibilities:Develop and manage PPC campaigns across various platformsConduct keyword research, analysis, and...


  • Lahore, Punjab, Pakistan AMI Digital Full time

    Position Overview:We are seeking a dynamic and results-driven Ads Specialist to join our team. The ideal candidate will have a proven track record in launching and managing paid digital advertising campaigns. Your primary responsibility will be orchestrating highly effective advertising campaigns across the Google Ads platform. This individual will play a...


  • Lahore, Punjab, Pakistan Xxpand Full time

    We are Xxpand, a dynamic marketing team seeking a highly motivated and results-driven Digital Marketing Executive. Your role will be to drive revenue growth through various digital channels, including affiliate marketing, pay-per-click (PPC) advertising, price comparison websites, and support search engine optimisation (SEO) initiatives.You will work closely...


  • Lahore, Punjab, Pakistan X UP Digital Full time

    X UP Digital is a cutting-edge e-commerce company that excels in managing a portfolio of Amazon FBA businesses. Our mission is to build on each brand's legacy while leveraging our digital marketing expertise to drive growth and profitability.Role Overview:We are seeking an accomplished Senior Amazon PPC Manager to oversee our brands' Amazon advertising...


  • Lahore, Punjab, Pakistan Meta Melon Official Full time

    Job DescriptionWe are seeking a talented Digital Marketer to join our team at Meta Melon Official.As a key member of our marketing team, you will be responsible for managing and optimizing high-performing Meta & Google Ads campaigns with a strong focus on lead generation.Your primary objective will be to plan and execute ROI-driven strategies to generate...

  • PPC Expert

    2 weeks ago


    Lahore, Punjab, Pakistan AffinityVibez Pvt Ltd Full time

    We are looking for a driven and experienced PPC Specialist to join our digital marketing team.Job Duties & Responsibilities:Developing and implementing PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media platformsConducting keyword research and creating ad groups and campaignsMonitoring and analysing campaign performance to...


  • Lahore, Punjab, Pakistan AffinityVibez Pvt Ltd Full time

    AffinityVibez Pvt Ltd is seeking an experienced Senior PPC Specialist to join our digital marketing team.About the JobThis role involves developing and implementing Paid Advertising campaigns across various platforms, including Google Ads, Bing Ads, and social media platforms.The successful candidate will have a strong understanding of Paid Advertising...