Digital Marketing Expert And PPC Specialist

1 week ago

Lahore, Punjab, Pakistan Vegasoft Technologies Full time
Job Description:

We are seeking a highly skilled and experienced Digital Marketing Expert / PPC Specialist to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing online marketing campaigns across various digital platforms to drive traffic, generate leads, and increase conversions. The role requires a deep understanding of Pay-Per-Click (PPC) strategies, Google Ads, social media advertising, and other digital marketing channels.

Key Responsibilities:

  1. PPC Campaign Management: Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, and other relevant platforms.
  2. Keyword Research: Conduct thorough keyword research to identify high-performing keywords and optimize ad copy to improve click-through rates (CTR) and conversion rates.
  3. Budget Management: Allocate and manage budgets across campaigns to ensure optimal ROI, including bid adjustments, daily spend monitoring, and financial reporting.
  4. Ad Creation: Write compelling ad copy and design ad creatives that align with campaign goals, ensuring that messaging resonates with the target audience.
  5. A/B Testing: Conduct A/B testing on ad copies, landing pages, and other campaign elements to optimize performance and maximize conversions.
  6. Analytics & Reporting: Monitor, analyze, and report on campaign performance using tools like Google Analytics, Google Ads, Facebook Ads Manager, etc. Provide insights and recommendations for ongoing optimization.
  7. SEO Coordination: Collaborate with the SEO team to align PPC and organic strategies, ensuring a comprehensive approach to digital marketing.
  8. Audience Targeting: Develop and refine audience targeting strategies based on demographics, behaviors, and interests to reach the most relevant prospects.
  9. Competitor Analysis: Analyze competitor strategies and implement tactics to outperform them in the digital landscape.
  10. Client Communication: Maintain clear communication with clients/stakeholders to understand their business objectives and provide updates on campaign progress.
  11. Staying Updated: Keep up-to-date with the latest trends, best practices, and algorithm changes in digital marketing and PPC advertising.
Job Specification:

Requirements:

  1. Experience: Minimum years of experience in digital marketing with a focus on PPC campaign management.
  2. Education: Bachelor's degree in Marketing, Business, or a related field.

Technical Skills:

  1. Proficiency in Google Ads, Bing Ads, Facebook Ads Manager, and other PPC platforms.
  2. Strong understanding of Google Analytics, conversion tracking, and tag management.
  3. Experience with keyword research tools (e.g., SEMrush, Ahrefs).
  4. Familiarity with A/B testing tools and strategies.
  5. Basic understanding of HTML/CSS and landing page optimization is a plus.
Job Rewards and Benefits:

Incentive Bonus, Leaves

#J-18808-Ljbffr

  • PPC Expert

    4 weeks ago

    Lahore, Punjab, Pakistan PlomX Tech Official Full time

    Employer: PlomX Tech OfficialSalary: Rs. 100k to 150kIndustry: Software DevelopmentLocation: LahorePlomx Tech looking for a skilled and dynamic PPC Specialist to manage our organization's paid advertising campaigns across various digital platforms. As a PPC Specialist, you will be responsible for researching, implementing, and optimizing our PPC campaigns to...

  • Amazon Business Development

    5 days ago

    Lahore, Punjab, Pakistan ppc Advertising Solution Full time

    Amazon Business Development & Lead Generation SpecialistAmazon Business Development & Lead Generation SpecialistDirect message the job poster from ppc Advertising SolutionAmazon PPC Expert || Amazon FBA Private Label Expert || Brand Manager & Buisness Consultant ||Helping Emerging Entrepreneurs & Investors Start a…Job Title:Amazon Business Development &...

  • PPC Expert

    1 week ago

    Lahore, Punjab, Pakistan AffinityVibez Pvt Ltd Full time

    We are looking for a driven and experienced PPC Specialist to join our digital marketing team.Job Duties & Responsibilities:Developing and implementing PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media platformsConducting keyword research and creating ad groups and campaignsMonitoring and analysing campaign performance to...

  • Digital Marketing Expert

    1 week ago

    Lahore, Punjab, Pakistan AKM360 Marketing Solutions Full time

    Digital Marketing Expert / SEO SpecialistDigital Marketing Specialist1 Position AvailableResponsibilities:Design digital media campaigns aligned with business goalsCoordinate the creation of digital content (e.g. website, blogs, press releases, and podcasts)Manage end-to-end digital projectsEstablish our web presence to boost brand awarenessMaintain a strong...

  • Digital Marketing Expert

    1 week ago

    Lahore, Punjab, Pakistan beBee Careers Full time

    PPC SpecialistWe are seeking a skilled PPC specialist to join our team. This is a unique opportunity for someone who can develop and execute comprehensive digital marketing strategies across various platforms.The successful candidate will have experience in managing and optimizing paid advertising campaigns, conducting thorough keyword research and...

  • PPC Expert Lahore

    1 week ago

    Lahore, Punjab, Pakistan Devbunch Full time

    The only thing holding your business back is not being able to find the rightsoftware development partner.We are seeking a skilled and results-driven PPC AdWords Expert to join our digital marketing team. The ideal candidate will be responsible for managing and optimizing our pay-per-click (PPC) campaigns on the Google Ads platform, ensuring they align with...

  • Digital Marketing Lead

    7 days ago

    Lahore, Punjab, Pakistan beBeeDigitalMarketing Full time

    Job Title: Digital Marketing LeadWe seek an experienced PPC (Pay Per Click) expert to manage and optimize our paid search budgets, ensuring the highest possible return on investment.In this role, you will be responsible for launching and optimizing various PPC campaigns across different platforms, including Google AdWords and Bing. Your goal will be to drive...

  • PPC Expert

    1 week ago

    Lahore, Punjab, Pakistan Vegasoft Technologies Full time

    PPC Expert Vegasoft Technologies, Pakistan Develop and execute comprehensive PPC strategies across various platforms, including Google Ads, Facebook, Instagram, LinkedIn, and more.Create, manage, and optimize PPC campaigns to achieve marketing goals and maximize ROI.Conduct thorough keyword research, competitor analysis, and audience targeting to inform...

  • Digital Marketing Manager

    3 weeks ago

    Lahore, Punjab, Pakistan Custom CMYK Boxes Full time

    1 week ago Be among the first 25 applicantsWe seek a PPC (pay-per-click) expert/manager to run PPC and Meta campaigns and monitor paid search budgets.In this role, your goal will be to ensure the highest possible return on investment (ROI) for our online marketing efforts.Must have 5-7 years of experience in the related field (packaging industry or Female...

  • Ambitious Digital Marketing Expert Wanted

    7 days ago

    Lahore, Punjab, Pakistan beBeeDigitalMarketing Full time

    Are you looking for a challenging role in digital marketing? We are seeking an experienced Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and executing innovative digital marketing strategies that drive brand awareness, generate leads, and increase sales for our products.Key...