Google Ads Account Strategist

2 weeks ago


Lahore, Punjab, Pakistan beBee Careers Full time
Job Description

We are seeking a seasoned professional to manage Google Ads campaigns for our clients. This is an excellent opportunity for experienced individuals who excel in managing Google Ads campaigns.

Key Responsibilities
  1. Conduct Thorough Keyword Research
  2. Establish and configure Google Ads accounts for clients using a mix of campaign types, including Search, Display, Retargeting, Shopping/Merchant Center, Performance Max, and YouTube campaigns.
  3. Monitor and optimize Google Ads accounts consistently to enhance performance and achieve desired outcomes.
  4. Develop strategic plans based on performance data, client feedback, and market analysis.
  5. Prepare comprehensive status reports detailing key tasks completed, important observations about performance, and actionable recommendations.
  6. Set up Analytics and conversion tracking as necessary to measure campaign effectiveness.
Requirements
  • A minimum of two years of experience managing Google Ads campaigns within an agency environment.
  • The ability to manage multiple accounts independently, with a proven track record of auditing accounts and developing growth strategies without assistance.
  • Expertise in setting up and optimizing various Google campaign types, including Search, Display, Retargeting, Shopping/Merchant Center, Performance Max, and YouTube campaigns.
  • An in-depth understanding of core Google Ads concepts, such as keyword match types, bid strategies, geo-targeting, observation audiences, demographic bid adjustments, and more.
  • The ability to craft clear, concise status updates and reports using a positive tone suitable for client communication.
  • Flexibility to work during the US East Coast time zone.
Preferred Qualifications
  • Prior experience with tools like Agency Analytics, Call Rail, and ClickUp (or similar project management tools) is highly valued.


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