Social Media Marketing Strategist

5 days ago

Sargodha, Punjab, Pakistan beBeeStrategist Full time 6,000,000 - 8,000,000

Social Media Marketing Strategist Role

We are seeking a dynamic and creative professional to join our marketing team as a social media strategist. The successful candidate will be responsible for developing, implementing, and managing our organization's social media strategy to increase brand awareness, engage with our target audience, and drive meaningful interactions across various social media platforms.

About Our Organization:

Our areas of expertise encompass a diverse range of industries including real estate, travel & tourism, business setup, and accounting & audit.

Key Responsibilities:

  1. Strategy Development: Develop and execute a comprehensive social media strategy aligned with the organization's goals and target audience. Identify key social media trends, platforms, and technologies to ensure the company remains at the forefront of social media advancements.
  2. Content Creation and Curation: Create and curate engaging, relevant, and high-quality content for all social media platforms, including text, images, videos, and other multimedia formats. Collaborate with design and content teams to ensure consistent brand messaging and aesthetics across all channels.
  3. Community Management: Monitor, respond to, and engage with comments, messages, and conversations across social media channels to foster meaningful connections with the audience. Foster a positive online community and address customer inquiries, feedback, and concerns in a timely and professional manner.
  4. Campaign Planning and Execution: Plan and execute social media campaigns that align with product launches, events, promotions, and other marketing initiatives. Monitor campaign performance, analyze results, and adjust strategies as needed to optimize engagement and conversion rates.
  5. Social Media Advertising: Manage and optimize paid social media advertising campaigns to drive traffic, leads, and conversions, while staying within allocated budgets. Utilize targeting options and analytics tools to maximize the effectiveness of ad campaigns.
  6. Analytics and Reporting: Monitor key social media metrics, such as engagement, reach, follower growth, and website traffic, and provide regular performance reports to inform decision-making. Use data-driven insights to refine strategies and tactics for improved results.
  7. Collaboration and Cross-functional Communication: Work closely with the marketing, design, and content teams to ensure consistency in messaging and branding across all platforms. Collaborate with other departments to gather information, insights, and content for social media initiatives.

Benefits:

  • Competitive salary and benefits package.
  • Opportunity for professional growth and skill development.
  • Collaborative and inclusive work environment.
  • Chance to work on diverse and challenging projects.
  • Flexible work hours and remote work options.

We are looking for a strategic thinker, creative content creator, and social media enthusiast who can help us create a vibrant online presence that engages, educates, and inspires our audience across various social media channels.

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