Digital Marketing Performance Strategist

2 days ago

Karachi, Sindh, Pakistan beBeeMarketing Full time

Join our team to be a Marketing Excellence Champion and take charge of Careem's brand marketing strategies.

We're seeking a highly skilled Digital Marketing Manager with expertise in organic & brand driven digital strategy, Google Marketing Platform, and data analytics.

Key responsibilities include:

  • Developing and executing comprehensive digital marketing plans aligned with business goals and target audience
  • Conducting keyword research and implementing SEO/ASO best practices to improve organic search rankings for the website and app stores
  • Driving innovation in campaign execution and evolving measurement methodologies to elevate brand strategy and impact
  • Planning, implementing, and optimizing paid advertising campaigns across platforms such as Google Ads, Facebook, Instagram, and other relevant channels
  • Monitoring campaign performance, analyzing metrics, and adjusting strategies to maximize ROI
  • Utilizing analytics tools to track, measure, and report on the performance of digital marketing campaigns

You will work closely with cross-functional teams to drive growth, improve customer engagement, and increase brand awareness.

We offer a dynamic and collaborative work environment, opportunities for professional growth and development, and a competitive compensation package.

This is an exciting opportunity to join our team and make a meaningful contribution to the company's success.

Key Skills and Qualifications:
  • Extensive experience in organic & brand driven digital strategy
  • Expertise in Google Marketing Platform (SA 360 / DV 360 / GA 360 / Campaign Manager)
  • Understanding of looker studio or any other dashboarding tools
  • Previous experience with optimizing paid digital campaigns
  • Experience with automation of tasks and devising strategies, proposals, and pitching to the business
What We Offer:
  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive compensation package
  • Work-life balance and flexible working arrangements

This is an excellent opportunity to join a fast-paced and innovative organization and contribute to its continued growth and success.

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