Senior Brand Communications Manager

9 hours ago

Karachi, Sindh, Pakistan beBeeMarketing Full time 4,000,000 - 8,000,000
Job Title: Brand Communications Specialist

As a Brand Communications Specialist, you will play a pivotal role in driving the development of innovative brand communication platforms. This encompasses creative design planning, product selection, execution, and evaluation of advertising, media, consumer, and trade promotions, price, packaging, and PR programmes to achieve business objectives.

  • Manage agency relationships with PR, Press, Media, Design, and Creative teams to secure brand coverage and communications.
  • Establish and implement cross-branding opportunities to enhance brand exposure and profile.
  • Develop key brand associations, affiliations, and ambassadors in support of brand positioning and communications strategies.
  • Lead the design and implementation of visual merchandising across all mediums.
  • Direct event management and experiential campaigns, their execution, and analysis.
  • Design and implement direct marketing opportunities and their measurement.
  • Analyse general market data, sales, competitive landscape, consumer trends, and product innovations to identify trends and business opportunities with recommended action.
Requirements:

The ideal candidate will have a solid understanding of Telecommunications/Information Technology Marketing, with at least 1 year of experience. They must possess effective communication skills, both written and oral, as well as strong interpersonal and people management skills. Proficiency in MS Office Suite is required, along with the ability to prioritise and multi-task. The successful individual will work with minimal supervision, demonstrating accuracy, methodicalness, and organisation with attention to detail.

This is an exciting opportunity for a motivated and strategic thinker to join our team and contribute to the growth and success of our brand.

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