Marketing Product Specialist

1 week ago


Lahore, Punjab, Pakistan beBee Careers Full time
Job Overview

We are seeking a highly motivated and self-driven individual to develop a new business and marketing channel, creating strategic clients. This is an excellent opportunity for business graduates interested in social networks, marketing & business development and willing to gain hands-on experience with an innovative, product-based IT start-up.

Key Responsibilities
  • Design and execute product go-to-market strategies, collaborating with all departments to implement plans effectively.
  • Create core positioning, messaging, and segmentation for our products.
  • Manage the entire product line lifecycle from strategic planning to tactical activities.
  • Conduct market research to determine market requirements for current and future products by visiting customers and non-customers.
  • Responsible for customer-facing system documentation and perform product demos to customers.
  • Deliver effective presentations and product demonstrations as needed to support analyst, partner, and prospective customer meetings.
  • Develop tailored content for business plans.
  • Collaborate with software developers and team leads throughout the software development lifecycle to ensure quality.
Requirements
  • Bachelor's degree in Business, Marketing, Management Sciences or related field.
  • Energetic and self-driven graduate with interest in social networks, marketing & business development.
Work Environment

This role is based in Information Technology and Services industry in Lahore, Pakistan.


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