Digital Growth Leader

3 days ago

Lahore, Punjab, Pakistan beBeeGrowth Full time 9,000,000 - 12,000,000

Job Title: Growth Strategist

We are seeking an innovative Growth Strategist to lead the development of effective growth initiatives that drive traffic, acquire users and monetize our digital products and services.

This is a cross-functional role that works closely with the marketing, product management, technology teams to conceptualize, launch features and campaigns that increase usage, traffic, and revenues for our digital channels.

Key Responsibilities:
  • Develop and execute strategic plans using data and insights to drive traffic to our digital channels.
  • Plan and execute targeted campaigns using email, push notifications & in-apps to reach the target audience.
  • Analyze marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to help shape future growth strategies. Experience with Google Analytics is highly preferred.
  • Work in a team with designers and content writers to optimize campaign creative and template structure based on best practices.
  • Collaborate across teams (Design, Product & Commercial) to share ideas, feedback & present results.
  • Lead new product features and leverage email marketing & push notifications.
  • Propose new initiatives to attract prospects and convert leads as well as testing new approaches to capture existing demand.
  • Identify, develop & optimize growth channels to drive revenue growth.

Requirements:
  • You have a degree in Marketing, Business Administration, Computer Science or related field.
  • You possess excellent attention to detail, analytical skills, and leverage data, metric, analytics, and consumer behavior trends to generate creative ideas.
  • You are a highly goal-oriented individual who is resilient in their pursuit of growth.
  • You are open-minded, curious, and a strong problem solver.
  • You should have sharp strategic thinking and ability to translate quantitative & qualitative data/insights into a strong targeted marketing strategy.
  • Experience with CLM Automation platforms such as Moengage Braze or OneSignal.

What We Offer:

A dynamic and collaborative work environment where you can grow your career.

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