Digital Marketing Insights Specialist

1 day ago

Karachi, Sindh, Pakistan beBee Careers Full time

Digital Marketing Insights Specialist

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Job Overview:

This role is designed for individuals with a passion for data analysis and digital marketing. The ideal candidate will have a strong background in digital marketing analytics, excellent analytical skills, and the ability to communicate complex ideas effectively.

Responsibilities:

  • Support the development of a comprehensive digital marketing analytics strategy.
  • Collect and analyze large datasets to identify trends and opportunities for improvement.
  • Collaborate with cross-functional teams to develop and implement data-driven solutions.
  • Design and develop data visualizations and reports to communicate findings to stakeholders.
  • Stay up-to-date with industry trends and emerging technologies in digital marketing.
  • Develop and maintain relationships with key stakeholders to ensure effective communication of results.

Requirements:

  • Bachelor's degree in marketing or a related field.
  • 5+ years of experience with digital marketing analytics and reporting tools, including Google Analytics, GA4, Google Tag Manager, and other visualization tools.
  • Deep understanding of digital marketing channels and their corresponding metrics.
  • Excellent analytical and problem-solving skills.
  • Ability to work effectively in a fast-paced environment.
  • Strong communication and presentation skills.

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