
Estate Planning Marketing Specialist
4 days ago
We are seeking a highly skilled Marketing Manager to lead our marketing initiatives and enhance the firm's brand presence.
The ideal candidate will have a strong background in legal marketing, exceptional communication skills, and a track record of implementing successful marketing campaigns in the legal industry.
This role requires a creative and innovative thinker who can develop unique marketing approaches within the context of the legal profession.
Key Responsibilities:- Develop comprehensive marketing strategies that align with the law firm's goals and objectives.
- Collaborate with partners and attorneys to identify target markets and practice areas for focused marketing efforts.
- Manage and safeguard the law firm's brand identity across all marketing materials and communications.
- Digital marketing oversight, including website management, search engine optimization (SEO), paid ad campaigns, content marketing, email campaigns, and social media presence.
- Create compelling and informative content to establish the firm's expertise and thought leadership.
- Plan and coordinate participation in community events, conferences, and sponsorships to increase visibility and strengthen professional relationships.
- A Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 5 years of experience in legal marketing or professional services marketing, with a proven track record of success.
- In-depth knowledge of the legal industry, including legal practice areas, ethics, and compliance considerations.
- Proficiency in digital marketing strategies and tools.
- Exceptional communication skills, both written and verbal.
- Strong leadership and team management abilities.
- An analytical mindset and ability to use data-driven insights.
$60,000 - $80,000 yearly.
About Us:We are a fast-growing and innovative firm that operates an established and highly regarded estate planning/probate law practice. We seek team members who embrace empathy, value long-term client relationships, and possess an attention to detail.
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