
Performance Marketing Lead
2 days ago
You will be responsible for developing, executing, and analyzing paid campaigns that drive high-quality leads, conversions, and customer acquisition. The ideal candidate will have a strong understanding of the B2B SaaS landscape and experience with performance marketing tools such as LinkedIn Ads, Google Ads, and tracking tools.
You will work cross-functionally with product, sales, and content teams to align on goals and own performance marketing metrics.
- Main Responsibilities:
- Plan and execute digital marketing campaigns across multiple channels.
- Develop and refine customer outreach funnels using outbound tools.
- Collaborate on landing page CRO, A/B testing, and retargeting strategies.
- Own performance marketing metrics and present actionable insights.
- A minimum of 5-6 years in performance marketing, ideally in B2B SaaS or fintech.
- Deep hands-on experience with performance marketing tools.
- An agile, self-starter mindset comfortable moving fast and adapting strategies on the go.
- A hybrid and flexible work culture.
- High autonomy and ownership of your marketing performance.
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